., CRM, marketing channel optimization, automation, AI, AEO/SEO) that map closely to business goals.
• Partner with IT executives to align shared enterprise platforms and ensure seamless integration, scalability, and governance across technology ecosystems.
• Collaborate with Privacy, Legal, and InfoSec leaders to ensure all marketing technology solutions adhere to evolving security, privacy, and compliance standards.
• Stay current on emerging marketing technologies and digital capabilities that can transform audience engagement and creative operations....e, managing cross-functional and multidisciplinary teams within entertainment or media organizations.
• Proven track record leading enterprise-level marketing technology initiatives that drive innovation and measurable business impact across both B2C and B2B landscapes.
• Deep expertise in cloud-based marketing ecosystems such as Salesforce, Adobe Experience Cloud, and Google Marketing Platform, along with emerging SaaS solutions.
• Advanced proficiency in CRM systems, marketing automation/AI tools, customer data platforms (CDPs), content management systems (CMS), analytics platforms, and SEO/SEM tools.
• Exceptional communication, strategic influence, and executive presence, with the ability to engage and align stakeholders across all levels of the organization.
• Proven agility and resilience in fast-paced, rapidly evolving environments, with a strong bias for innovation and transformation.
• Strong project management and delivery skills, with experience in Agile methodologi...As part of the IT organization, you'll work alongside visionary leaders to define the next era of data-enabled, AI-powered, and audience-centric marketing technology-advancing how creativity, data, and technology intersect to inspire audiences everywhere....Sony Pictures does not allow audio recording, video recording or use of AI note-taking tools during interviews.