Audience Development Director
Universal Music Group
Kings Cross, EN GB
Universal Music UK is looking for a Digital Campaign Manager to join the FUSED ad operations team, playing a key role in the day to day management of digital advertising campaigns across our UK labels.
The ideal candidate should have comprehensive knowledge and experience of managing digital media campaigns across key social platforms & DSPs inc. Google Ads, DV360, Facebook, Twitter, Snapchat & Amazon.
This role is unique in market and an exciting challenge for anyone looking to expand their existing knowledge of digital media buying. We need someone with an appetite and hunger to learn on the job – someone able to go out into market and spend time with vendors to bring back new thinking and ideas that will continue to push the boundaries of what we do.
They should be a team player at heart, organised, and a natural problem-solver. We are a digitally savvy business and we are looking for digitally savvy individuals to join our team.
Skills & Experience
Be Operational and analytical
• Building and managing digital media campaigns across demand side platforms and publisher partners including Facebook, Twitter, YouTube, Spotify, Snapchat, Google
• Quality assurance and troubleshooting across the full campaign set up; creative formats, delivery, tracking and reporting
• Optimisation, pacing and delivery to ensure campaigns are on track to deliver the allocated budget
• Working closely with data analysts & digital media planners to report performance and deliver campaigns in line with performance targets
• Account management responsibilities and escalating campaign issues to the labels & Head of Campaign Management as required.
• Acting as an optimisation expert for each buying platform used, and regularly advising labels of additional planning opportunities
• Working closely with wider business to ensure all internal processes (finance etc.) are functioning efficiently and as required
• A proven track record of executing and reporting on programmatic media campaigns
• Deep, cross-functional understanding of the digital media industry, including display, mobile and video environments
• Strong knowledge of a range of digital analytics / demand side platforms and their operations
• Experience of creating, troubleshooting and optimising private marketplace deals
• Numerate and able to quickly assimilate large amounts of information
• Interest in data mining combined with advanced Excel skills.
• A dynamic, energetic and enthusiastic character, with strong interpersonal skills
• Strong written and verbal communication skills
• Effective organisational skills, with the ability to work well within a fast-paced environment
• Group Personal Pension Scheme (between 3% and 9%)
• Private Medical Insurance
• 25 paid days of annual leave
• Interest Free Season Ticket Loan available
• Holiday Purchase scheme
• Dental and Travel Insurance options
• Cycle to Work Scheme
• Salary Sacrifice Cars
• Subsidised Gym Membership
• Employee Discounts (Reward Gateway)
Just So You Know…
The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive and exhaustive statement.