Campaign Lead, Ad Ops
Santa Monica, CA US
Hulu is looking for a Copywriter with advertising agency, publisher and/or digital content development background to join our Marketing team to create campaigns with brand partners. We want creative hybrids with experience and deep interest in entertainment culture. As part of the Marketing team, you will collaborate across departments (sales, research, production, originals) to deliver best-in-class integrated marketing programs. You understand strategy and position your ideas in real human insights. Whether it’s a custom content series or :60 commercial, you’re driven to develop every RFP into an award-winning holistic campaign and excel in content creation.
What You'll Do
• Build Branded Content, including but not limited to, short form, long form storytelling episodic, and more.
• Contribute to the development of integrated marketing proposals across a variety of selling categories. Understand timelines, budgets and production processes.
• Answer RFPs from brands and agencies with the ability to develop campaign strategies are in-tune with both Hulu and the brand partner's values. Generate ideas to proactively win new business.
What To Bring
• In-tune: Across multiple passion points in pop culture, entertainment and Hulu programming
• Skilled: Experience building creative for SVOD and linear media. Strength in writing and developing RFP responses. Candidate should be able to work in an energetic environment and balance multiple projects at a time.
• Experienced: 5+ years experience spanning publisher, advertising, media or branded entertainment.
• Collaborative: Excellent interpersonal skills. You see the big picture, but your attention to detail and creative flair make you an invaluable asset to any team.
• Leadership:Coordinate creative process efficiently from conception to execution, guaranteeing the highest standard of work throughout. Outstanding writing and art direction skills. Leader in client-facing meetings.
• Knowledgeable: Highly knowledgeable of Hulu's content and already an avid consumer with ideas that can integrate seamlessly on our platform. Authority across current video, digital, social, and mobile advertising platforms and ability to implement into everyday work. You love Pen15, talk about Handmaid's Tale and follow @mrhuluhaslivesports on Instagram.