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Full Time Job

Manager, Partner Marketing Creative

Netflix

Amsterdam, Netherlands 08-14-2020
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description

It's an exciting time to join Netflix as we continue to transform entertainment globally. We are bringing new stories to millions of people worldwide by promoting our original, exclusive content. A key to growth is our ability to work well with global partners across verticals. As we move beyond 190 million members and hundreds of partnerships worldwide, we are looking for talented individuals to drive better creative outcomes for our partnerships.

The role

In this role, you will report to Senior Manager, Partner Marketing Creative EMEA and work closely with the Brand Partnerships and Partner Creative teams across different countries within Europe, Middle East and Africa.

Working closely with the partner marketing team, brand partnerships team and cross-functional leadership at Netflix, we are seeking a Senior Creative Strategist who also has design experience and will be responsible for end-to-end creative strategy and execution for our partners. We work with a wide range of brand and organic partners such as Google, Samsung, Unilever, Coca-Cola, SKY, Ben & Jerry's, etc. The successful candidate will have deep experience concepting, building and implementing partnerships through creative strategy as well as elevating creative output from brief to execution.

As partner-facing strategists and gatekeepers of the Netflix brand, this role will ultimately be responsible for setting the creative strategy, ensuring business objectives are met, and extending our content story across a wide array of brand partnerships and partner marketing efforts to help drive conversation for our shows and are mutually beneficial.

Key responsibilities
• Proactively translating brand/marketing requirements into concepts our partners and their consumers can be inspired by
• Introducing new partners and agencies to our Brand Partnership and Partner Creative vision, briefing creative, and uncovering creative opportunities and territories for our titles
• Translating our brand/marketing requirements into visuals and/or briefs the partner and ultimately consumer easily understands
• Partnering with local agencies to develop breakthrough, content-driven thinking that extends our campaign efforts
• Develop and pitch early creative ''thought-starters'' to internal stakeholders and external brands
• Leading creative workshops and presenting best-in-class creative case studies for partners during the concepting phase
• Offering creative guidance and expertise for brand partnerships and regional partner creative leads Overseeing, designing and delivering presentations and materials with short turnaround times
• Owning and directing design, curation and delivery of Netflix-produced assets
• Directing design and copywriting throughout Netflix-produced partner asset creation, curation, and delivery
• Uncovering opportunities to develop creative briefs and propose campaign ideas based on upcoming regional priorities
• Collaborating with cross-functional teams including: Creative Marketing, Regional Marketing teams, Marketing Operations, Public Relations, and Editorial/Publishing
• Guarding Netflix brand attribution/representation as well as usage of owned Netflix and studio content in partner creative
• Attend physical productions/shoots and provide in-person creative direction

Qualifications/Experience
• At least 8-10 years of working experience in brand and/or consumer marketing
• Creative design and copywriting experience
• Strong and well informed creative POV
• Excellent communication and presentation skills
• Fluency in English is required
• Experience across a diverse range of media, with a meaningful body of work to share
• Experience working across multiple markets in EMEA
• Demonstrated ability to leverage insights and analytics to set creative strategy and create visual explorations
• Passion for building great content marketing programs that are unique and scalable
• Independent and efficient work ethic with a high-degree of organization
• Ability to prioritize effectively across partner opportunities big and small
• Quick to test and learn without getting bogged down in process
• A natural and deep affection for movies and television
• ***Local language skills a plus

Personality Attributes
• Passionate and curious about design, technology and the role of entertainment in today's media landscape
• Strategically minded, forward-thinking, extremely organized, and highly effective in communicating with in a fast-paced environment
• High level of intellectual curiosity and ability to demonstrate strong judgment in the face of ambiguity

Jobcode: Reference SBJ-rj6zy0-3-145-119-199-42 in your application.