Associate B2B Marketing Manager

Job Description

SUMMARY
Hulu’s B2B Marketing team supports our advertising business through brand development, strong positioning and high-impact industry engagement. We are seeking an Associate B2B Marketing Manager who will be part of a high-performing team building effective narratives and campaigns to breakthrough with advertisers in an ever-increasingly crowded marketplace. The right person for this role is energized by the intersection of technology and entertainment, and has an interest in combining research, industry trends, input from Sales and other cross-departmental partners to develop the most effective campaigns and materials that reinforce Hulu’s leadership position in Streaming TV. If you are a hardworking individual with a desire to learn, collaborate, and grow, then this is an outstanding role for you.
WHAT YOU'LL DO
• Support the development and maintenance of Hulu narrative across marketplace story, case studies, and new or relevant marketplace presentations
• Support sales communication such as one-sheets, insights, newsletters, content management systems and Online Media Kit
• Manage client premium development process and inventory management
• Lead the development of competitive reports including industry trends in the Streaming TV landscape
• Work with multiple cross-functional teams including corporate communications, PR, research, sales, product, content, creative services, and marketing to execute effective B2B Marketing campaigns and industry engagement events.
• Learn Hulu’s brand voice & understand how it translates to our value as an advertising platform.
• Gain an understanding of Hulu’s finance and legal tools and processes through budget tracking and contract submissions.
• Assist in the management and analytics for campaigns by maximizing data to understand and report on key success metrics.

WHAT TO BRING
• 2-3 years sales marketing experience, preferably in the media industry
• Experience coordinating and executing marketing campaigns
• Experience with industry research tools such as comScore, Nielsen and other data resources required for updating and maintaining key marketing materials
• Excellent project management, attention to detail, and interpersonal skills
• High level of integrity and ability to be an excellent partner at various levels
• Proficiency of key software tools: Microsoft Suite, AirTable, Google Suite, Keynote, etc. required

Jobcode: Reference SBJ-r12vn0-18-117-196-184-42 in your application.