Manager, Content Research

Job Description

The Job
As a member of the Content Research Center of Excellence (COE), you will be responsible for conducting innovative qualitative and quantitative research supporting HBO Max original content. This position is a part of a team of strategic research & insights storytellers who partner closely with programming, development, and marketing stakeholders on original content and marketing strategy insights. Your storytelling skills will transform data into actionable insights to support exceptional content creation.

This position requires someone who has a strong understanding of creative and research processes and how the two intersect most efficiently. You are a self-starter, deeply curious, exceptionally organized, and proactive.

The Daily
• Manage projects like pilot and binge studies from design through presentation to uncover and disseminate actionable insights
• Create target audiences and deliver insightful learnings to shape marketing campaigns through creative positioning and spot/copy studies
• Uncover trends and gaps to inform content strategy
• Innovate with research vendors on new methodologies, processes, and tools to enhance insights
• Manage and mentor junior members of the team
• Some travel is required.

The Essentials
• 5+ years of experience in quantitative and qualitative research, grounded in established survey methodologies, questionnaire writing, analytical techniques, and report writing
• Passion for listening to and learning from consumers
• 2+ years' experience in building, managing, and leading a high-performing team
• Experience at a Direct-To-Consumer/SVOD/AVOD or research company
• Deep understanding of how to translate the consumer's voice from a variety of inputs including quantitative and qualitative research into actionable insights for different internal audiences
• Strong storytelling skills with the ability to convey thoughts and ideas clearly and effectively in verbal, visual, and written formats to executives/senior management
• Excellent ability to think strategically, analyze large data sets, create an articulate, engaging narrative, and craft data visualization that is contextually impactful
• Strong design and presentation skills
• Exceptional organizational and multitasking skills with an unparalleled ability to get things done
• Strong attention to detail with emphasis on accuracy, consistency, and quality
• Exceptional relationship building and collaboration skills
• Ability to guide and lead junior staff
• A passion for television shows and movies
• Expertise in Microsoft Excel and PowerPoint
• BA/BS

Nice to Haves
• Statistical knowledge and experience
• Knowledge of media measurement methodologies and tools (ex. Nielsen, Comscore)
• Graduate degree

The Perks
• Paid time off every year to volunteer
• Access to well-being tools, resources, and freebies
• 2018 Best Company for Mothers
• 2018 Best Company for Dads
• An in-house learning and development team to help shape and grow your career
• Part of the WarnerMedia family of powerhouse brands

Research-Org2020

Jobcode: Reference SBJ-gw382d-3-142-124-252-42 in your application.