Digital Sales Manager

Job Description

Dominant CBS/ABC combo serving the Tri-Cities, Tennessee and Virginia communities. We are in central proximity to major metropolitan areas, including Knoxville, Charlotte and Richmond. Our amazing work and play community is rich in history and home to the Birthplace of Country Music, Bristol Motor Speedway, and World Class

Hiking and Fishing.

We are seeking a SUPERSTAR Digital Sales Manager.

Join our family that is committed to being part of the fabric of our communities for more than 65 years that has made us a LEADER in delivering local content to our viewers.

To learn more about our beautiful area click here- Visit Tri-Cities

The Digital Sales Manager is responsible for directing digital sales efforts for all station digital and digital marketing services to achieve/exceed Digital Budgets. Will work together with Local Sales Manager and entire Sales team to achieve goals and budgets.
• Develops and executes sales strategies which result in exceeding revenue targets in digital
• Works with Account Executives and clients developing results driven marketing solutions across multiple platforms
• Works hand in hand with Internet Digital Sales Person to achieve NXST Digital sales goals
• Attends sales calls with Account Executives to develop new accounts and maximize existing accounts
• Attends Weekly/Monthly Digital Sales Conf calls. Execute and Lead weekly Digital Sales Meeting for Team Members
• Be an effective educator/trainer both internally and externally on digital tactics, benefits, and trends
• Assists with the recruitment of talented sales professionals
• In partnership with the Local Sales Manager, prepare and lead sales meeting.
• Prepares budgets and updates MATRIX
• Works closely with Accounts Receivable and sales team to maintain current and collectible aging
• Manage Digital inventory and effective pricing
• Performs other duties as assigned

Requirements & Skills:
• Bachelor's Degree in Marketing, Advertising, or equivalent combination of education and work-related experience preferred
• Minimum three-year experience in Sales, preferably in the Digital field
• Current knowledge of digital ad technology, online ad serving, 3rd party research skills such as ComScore and Google Analytics
• IAB and/or Google AdWords certification a plus
• Proficiency in MS Office products required
• Experience with Wide Orbit, Matrix, Nielsen and ComScore are a plus
• Teamwork and accountability
• Excellent communication skills, both verbal and written.
• Ability to work well with a team and fully execute tasks
• Organized Multi-Tasker who can wear multiple hats to get the task at hand complete

Jobcode: Reference SBJ-gk22e0-3-140-186-241-42 in your application.