Product Marketing Manager, Subscriptions Growth

Job Description

YouTube Marketing's mission is to know our users, and to connect them to the magic of our products and creators. We make YouTube successful by shaping people's perceptions of YouTube and inspiring them to engage with us. We're also responsible for all of YouTube's marketing activities to consumers, creators, and key opinion influencers.

At YouTube, we believe that everyone deserves to have a voice, and the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share and explore what they love, connecting with one another in the process.

You will work with global, regional, and local Product and Marketing Managers to drive APAC growth marketing strategy and launch growth marketing campaigns for Subscriptions. You will coordinate across countries, languages, and teams, developing best practices, advocating innovation, looking for creative solutions to achieve goals and contributing to internal team initiatives to improve processes. Tracking the performance of our growth marketing campaigns will help clarify what's working, and how we continually improve the growth of our products, and the health of our APAC ecosystem.

You will work closely with global, regional, and country teams to consistently optimize campaigns, plan, and prioritize regionally and locally driven initiatives. You will also manage relationships and output from agencies and partners.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Jobcode: Reference SBJ-d896nk-18-222-111-24-42 in your application.