General Sales Manager

Job Description

WJCL-TV is looking for an experienced General Sales Manager with an exceptional record of success. The ideal candidate must possess strong leadership, motivational and sales skills along with a proven track record of 5+ years GSM or LSM or equivalent experience. You must have skills in budgeting, forecasting, managing inventory, recruiting talented sales people and generating revenue.

As a General Sales Manager, it is the expectation that you will work primarily at the station as well as away from the station, meeting with clients and attending sales calls. You will have capabilities for zoom/video conference meetings as needed.

Job Responsibilities:
• Manage and guide an experienced sales team to achieve station goals on all platforms. 
• Develop, implement, and communicate sales strategies and action plans.
• Manage stations inventory and rates.
• Meet with clients and advertisers to maintain high visibility in the community.
• Create and manage non-traditional revenue and new business projects.
• Interface with station's national rep firm to set goals and objectives.
• Work with the promotion department to create sales opportunities
• Work with General Manager and other department managers to accomplish station objectives.

Experience Requirements:
• Five years broadcast sales management experience preferred
• Must have a proven track record of success in transactional, new business, digital and multi-platforms sales
• Past experience with managing an independent or non-traditional television station a plus

Qualifications Requirements:
• Candidates must possess strong leadership, motivational and sales skills with a proven track record of success.
• Must have the ability to price, forecast, and budget and execute a clear plan and vision.
• Creative selling abilities a must! 
• Proficiency in Microsoft Office and Excel

Jobcode: Reference SBJ-gx5pxj-18-221-129-19-42 in your application.