Digital Sales Manager

Job Description

Digital Sales Manager - WCSC

About WCSC:

Would you like to work for the #1 station in a city consistently named by T+L as one of the best cities in the world? WCSC in Charleston, South Carolina has been the dominant #1 station in the market since sign-on in 1953. The world-famous food scene, high-tech growth and hot real estate makes Charleston one of the fastest growing metro areas in the country. Manufacturing jobs at Boeing, Mercedes and Volvo and the world-class medical community continue to make the Lowcountry a destination market. WCSC Live 5 is committed to serving the Lowcountry with breaking news, weather and investigative journalism and is the most recognized and awarded news team in the market. Learn more about WCSC Live 5 at Live5News.com

Job Summary/Description:

Your responsibilities will include (but not be limited to) the following:
• Manage the Sales Teams digital efforts to achieve revenue goals with both Agency and Direct clients.
• Develop and implement client focused advertising plans, new products and effective sales presentations to generate new business.
• Maintain an effective system to ensure proper development of new and existing accounts.
• Develop and maintain good Agency and Advertiser relationships and make sales calls both on your own and with Account Executives.
• Manage inventory control, rate structure and traffic system.
• Create and maintain local sales budgets and forecasting Coach and train the sales team by keeping them up to date on product knowledge.
• Track pending business and sales results.
• Serve as the point person for digital vendors.
• Organize monthly analytics reports for clients.

Qualifications/Requirements:

Bachelor's degree in business administration with an emphasis in marketing or advertising.
• Five years' experience in Digital Sales management and a proven track record of leadership and sales success.
• Thorough understanding of the digital environment including targeted display, social media, OTT, email marketing, SEO and paid search.
• Well versed in Microsoft Office products such as Outlook, Power Point and Excel.
• Outstanding communication and presentation skills.
• Passion for teaching and coaching.
• Google Analytics and DART for Publisher, as well as, knowledge of MS Office products. Experience with Wide Orbit a plus.
• Valid Driver's license, and good driving record required.

Jobcode: Reference SBJ-r0w9p1-3-137-171-121-42 in your application.