Digital Campaign Manager

Job Description

EMI Label Group is a team that thrives on collaboration, creativity, and teamwork. The label punches well above its weight with global superstars including Sam Smith, hotly tipped ones to watch for 2022 including Mae Muller, Harry Stone & Zoe Wees, as well as rappers Aitch & Hazey.

Skills & Experience

Be Operational
• Work closely with digital marketing managers to formulate innovative and successful digital marketing campaigns for frontline artists
• Develop new and innovative ways of ensuring engagement - tools, apps, platforms, partnerships, licensing, and games.
• Deliver scalable, whitelabel tools that can be implemented across multiple campaigns
• Work closely with the creative and marketing departments to deliver a coherent aesthetic for artist campaigns and implement across all artist touch points
• Work closely with the marketing and sales departments to deliver assets that exploit commercial or promotional opportunities e.g. Spotify advertising packs/pages
• Traffic management and task prioritisation of all digital production for the label
• Strive to add value to all digital marketing campaigns through innovation and best practice compliance
• Keep abreast of industry trends and communicate opportunities and best applications to the digital team
• Manage and maintain relationships with 3rd party agencies/freelancers and oversee external production
• Oversee the launch of new sites and tools and manage the relationship with UMG central hosting team
• Be the expert and 'go to' person within the label for all digital production, technical and development enquiries

Be Creative
• Design and development of high calibre digital marketing tools to support frontline artist campaigns including artist websites, campaign sites, tools, assets, social media widgets and applications, email marketing templates, animated GIFs, landing pages, data capture forms, social media skins and more
• Design and create audio visual assets for artist campaigns e.g. video statics
• Assist Head of Digital implement digital strategy and best practise for the label

Be Digital
• Deliver assets and tools for Digital Advertising campaigns with a focus on innovation

Person Specification

Necessary
• Solid previous experience in digital production.
• Experience in responsive cross-browser and device web design
• Advanced in graphics software (e.g. InDesign, PhotoShop, AfterEffects, Flash).
• Thorough knowledge and experience of website and asset hosting
• Knowledge of Windows and Mac OS
• Interest in the very latest trends and how to implement them
• Bright self-starter with team spirit; self-motivated, hard-working and enthusiastic
• Excellent verbal and written communication skills
• Highly organised with the ability to keep calm under pressure
• Hardworking attitude and approach
• Flexible and able to prioritise own workload and others
• Experience of working in an office environment
• A desire to develop career in digital
• Passionate about music with a desire to progress in the industry

Desirable
• Experience working in music (personal or professional)
• Experience in delivering high calibre tools and assets for artist campaigns
• Good video editing knowledge e.g., Final Cut, Adobe Premiere

Your Benefits
• Group Personal Pension Scheme (between 3% and 9%)
• Private Medical Insurance
• 25 paid days of annual leave
• Interest Free Season Ticket Loan available
• Holiday Purchase scheme
• Dental and Travel Insurance options
• Cycle to Work Scheme
• Salary Sacrifice Cars
• Subsidised Gym Membership
• Employee Discounts (Reward Gateway)

Just So You Know…

The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.

Jobcode: Reference SBJ-d801bk-3-144-187-103-42 in your application.