Programmatic Media Associate Manager

Job Description

THE ROLE

Live Nation and Ticketmaster are seeking a data orientated problem solver with a genuine interest in the media landscape. The Associate Manager (AM) thrives in a fast paced environment and works well amongst a team, while managing assigned tasks independently. Self-sufficiency and effective time management is key to success of both the individual and team. In addition, AMs should seek out guidance, advice, and feedback often and willingly, in order to produce the best results and accelerate learning curves.

AMs are curious, developing creative solutions to problems and escalating issues that need to be resolved quickly. Reporting to the Manager, the AM works hand in hand with their direct supervisor to ensure either internal or client campaigns are executed flawlessly, while meeting or beating campaign KPIs. Responsibilities will include trafficking, pacing and optimization of real-time campaigns. Under direct supervision, AMs are coached on how to build campaigns from scratch, maintain and improve performance, capture logs of revisions, and recap performance. Success in this position requires attention to detail, a solution-oriented mindset, quick problem solving capabilities and effective communication.

WHAT THIS ROLE WILL DO
• Own trafficking of assets for campaign launches by QA'ing creative, understanding creative timelines and develop tracking/pixel tags as needed
• Create campaigns in DSPs (primarily DV360 or TTD) that adhere to provided campaign parameters
• Continually run reports and proactively find opportunities to optimize campaigns by diving into analytics and trends
• Support channel test and learn agenda by creatively developing test ideas based on observations
• Assist in the development of campaign summaries
• Keep up to date with the evolving digital ecosystem and relevant cultural events that may have an impact on campaign strategy and performance
• Build relationships and work effectively alongside coworkers and publishers to ensure campaign success
• Conduct competitive research

WHAT THIS PERSON WILL BRING
• Bachelor's degree or equivalent experience
• 1+ years' experience running programmatic campaigns preferred (internship experience a plus, if candidate doesn't have salaried experience)
• Analytical mind with experience diving into large datasets
• Can manage multiple tasks/campaigns simultaneously with ability to prioritize
• Proactive in catching issues and troubleshooting solutions before they escalate
• Fiercely organized and detail oriented
• Strong knowledge of Excel pivot tables, lookups, and graphs (SQL experience a plus)
• Proven ability to thrive in highly collaborative work environments
• Passion and knowledge of the media space including marketplace trends
• Campaign manager or equivalent trafficking experience a plus
• Experience with direct response campaigns a plus

If the above description sounds like you and fits your background, apply online at www.livenationentertainment.com/careers to join the Live Nation Entertainment team today!

Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa.

BENEFITS & PERKS - Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• YOURSELF: Paid time off policy including holidays, sick time and day off for your birthday, free concert tickets
• WEALTH: 401(k) program with company match, Stock Program Reimbursement
• FAMILY: New parent programs & support including caregiver leave and baby bonus, infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network

Live Nation's policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.

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Jobcode: Reference SBJ-g4m5k7-18-118-137-243-42 in your application.