Manager, Enterprise Product Marketing, Marketplace

Job Description

THE TEAM

Ticketmaster's Global Enterprise Product Marketing group operates as the client voice of our company. We advocate for our clients across the product lifecycle, building & distilling our B2B narrative across strategic priorities, enterprise products, and agile release cycles.

THE JOB

As Manager of Global Product Marketing, Marketplace, you will support the development and introduction of new products, services and features that increase fan and client value and expand Ticketmaster reach through our eCommerce platforms. You will aid in product go-to-market strategies, product positioning, and the provisioning of product marketing materials. You will understand your products and the customers who use them and build strong relationships and engagement across stakeholders and teams.

WHAT YOU WILL BE DOING
• Act as B2B product marketing manager across Global Marketplace products supporting strategic priorities, client communication, and internal sales enablement.
• Support Director in building global go-to-market plans that connect marketplace products to a B2B audience, including discovery, purchase, and post-purchase experiences.
• Help develop strategies that define product value for clients, illustrate market differentiation and amplify new business growth
• Ideate marketplace product enterprise content strategy, building out recommendations for B2B topics and channels (e.g., blogs and social)
• Work closely with global Account Teams to better understand client engagement and adoption of products and services.
• Support teams with appropriate messaging, positioning and sales tools including presentation materials, product roadmap updates, and case studies
• Partner cross-functionally across product, communications, account teams, education, marketing and PR to help define product rollout and launch planning strategies.
• Maintain feedback loop to understand client needs and help improve products

WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)
• 5+ years of experience in product marketing or marketing related roles, preferably on the B2B side of a company.
• 3+ years of experience with enterprise software or technology industry.
• A keen eye for identifying client value and articulating that value across multiple mediums
• A proven track record as a marketing rockstar, executing strategic priorities and supporting clients with successful go-to-market strategies.
• Extraordinary team player and ability to thrive in a fast paced, high growth, entrepreneurial environment where quality, innovation, speed of decision making, and execution are critical to organizational success.
• Track record of fostering teamwork and collaborating across groups to accomplish shared goals.
• Experience with capturing client feedback in various forms, to drive improvements in product development.
• Exceptional and fluent English written, verbal and presentation skills

YOU (BEHAVIORAL SKILLS)
• Puts your client and end customer first in everything you do, not afraid to speak up for the client, advocate for the best experience, and has a strong sense of client needs.
• Strong collaborator and team player, eagerly collaborates across a matrixed organization to drive successful go to market strategies and delightful client experiences.
• Positive energy, passionate about the opportunity surrounding our products, the industry and fans. A cultural driver, brings fun, optimism, and togetherness each day.

NOTE: COVID-19 vaccination will be required for this position subject to legally valid exemptions.

Ticketmaster Core Values

Rock Solid Reliability – I earn the trust of clients, co-workers and fans; I set clear expectations; I deliver high quality work on time and on task; I take the time to do things right

Winning Teamwork – I collaborate with others; I share information openly; I listen and take time to empathize and understand where others are coming from; I show recognition and appreciation for the contributions of others

Act with Integrity – I am proud of the way I represent myself and the company to others; I act with good intentions; I have direct, honest conversations while creating a safe work environment for open dialogue; I represent information and data accurately and completely

CULTURE

We have a 'Fan First' mindset, placing customers at the heart of everything we do. Whether working behind the scenes or engaging directly with the 'Fan' you will be part of a culture that supports and enriches the fan experience. Your work, our passion… delivering world class experiences – Fan First.

You would have got a first feel of what it is like working at Ticketmaster through our career site and looking at our Ticketmaster Values. Are you ready to start your journey with us? One of your first stops would be our Going Live Session, our own way of welcoming you to Team Ticketmaster.

Ticketmaster is the world's largest ticket marketplace and the global market leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centers and theatres, Ticketmaster now processes over 500 million tickets. As part of Live Nation Entertainment, the largest live entertainment company in the world, Ticketmaster is traded on the New York Stock Exchange as NYSE: LYV.

Ticketmaster operates in over 30 countries across North America, South America, Europe and Asia Pacific. Overall, the company employs over 6,500 individuals. Ticketmaster was established in Phoenix, Arizona in 1976.

Jobcode: Reference SBJ-rnmo9k-3-133-149-168-42 in your application.