CRM Executive

Job Description

Location: London, UK

Division: Ticketmaster UK,

Line Manager: CRM Manager

Contract Terms: Permanent, 40 hours per week

THE JOB

The CRM Executive will play an integral part in ensuring we are building strong relationships with our customers. Assisting the CRM Manager with the development and delivery of our marketing campaigns for Ticketmaster UK & Ireland and TicketWeb's Arts, Theatre, Family, Sport and Touring clients through communication mediums such as email, SMS and push notifications.

WHAT YOU WILL BE DOING
• Work closely with the CRM Manager to execute the CRM strategy across Email, SMS and push.
• Work across all genres including Arts, Attractions, Comedy, Events, Festivals, Music, Sport and Theatre and venues.
• Liase with CRM Manager to define customer segments to send targeted campaigns to the Ticketmaster customer database.
• Assist with email marketing production, working to a schedule.
• Delivering weekly and monthly reports on campaign performance
• Maintain and update Ticketmaster's marketing activity database.
• Assist with creating and delivering CRM best practice guidance.
• Implement testing strategies to optimise campaign engagement and drive frequency to purchase.
• Monitor competitor activity.
• Undertake any other relevant duties which fall under the general scope of the marketing role as directed by the CRM Manager and VP Marketing.

WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)
• Graduate calibre.
• Knowledge of Customer Relationship Management techniques and implementation tools.
• Ability to use Microsoft Office software packages to a competent standard.
• Basic knowledge of HTML would be a bonus.
• Knowledge of consumer analysis tools such as Google Analytics.

YOU (BEHAVIOURAL SKILLS)
• Excellent communication (written and verbal) and interpersonal skills
• Proactive and highly organised, with the ability to effectively multi task.
• Customer-centric & data-driven.
• Proven problem-solving capability to develop opportunities
• Attention to detail.
• A passion for live entertainment.

TICKETMASTER VALUES

Reliability – We understand that fans and clients rely on us to power their live event experiences, and we rely on each other to make it happen.

Teamwork - – We believe individual achievement pales in comparison to the level of success that can be achieved by a team

Integrity – We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we represent

Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive

CULTURE

We have a 'Fan First' mindset, placing customers at the heart of everything we do. Whether working behind the scenes or engaging directly with the 'Fan' you will be part of a culture that supports and enriches the fan experience. Your work, our passion… delivering world class experiences – Fan First.

Ticketmaster is the world's largest ticket marketplace and the global market leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centres and theatres, Ticketmaster now processes over 500 million tickets. As part of Live Nation Entertainment, the largest live entertainment company in the world, Ticketmaster is traded on the New York Stock Exchange as NYSE: LYV.

APPLICATION DEADLINE: MONDAY 9TH AUGUST - we reserve the right to close the ad at any time

Jobcode: Reference SBJ-gw72yn-3-144-187-103-42 in your application.