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Full Time Job

Account Executive

Tegna

Fayetteville, AR 09-27-2022
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
TEGNA's CBS affiliate, KFSM and 5Newsonline.com in desirable Fayetteville, AR has an opening for a super star Account Executive to join our winning sales team. We're looking for a ''triple threat'', a solutions-based seller who can develop new business, super service existing clients and has a successful track record in representing a vast range of broadcast, streaming and digital assets. This dynamic CBS affiliate in the fast-growing Northwest Arkansas market home of several Fortune 500 companies including Walmart, Tyson's Food and JB Hunt as well as beautiful bike trails, rivers and hiking trails so you can work hard and play hard.

What We Offer:
• Winning, inclusive, supportive and fun culture
• Base + Uncapped Commissions
• Leading and innovative media products
• Resources to set you up for success
• Growth opportunities
• Generous benefits
• Purpose driven and employee-centric organization

Responsibilities:

What You Will Do:
• Consistently prospect for new revenue opportunities using client and category insights
• Upsell current customers by engaging them in the full product line of Channel 5 offerings
• Create custom solutions-driven campaigns that meet client needs across multiple media platforms including broadcast, digital and Streaming (OTT)
• Seek opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape
• Establish strong relationships with internal team members by providing account management team with clear and concise direction for successful execution of campaigns
• Make decisions and solve problems independently to support customer needs
• Utilize an Account Manager to provide exceptional customer service and contract fulfillment
• Use Matrix to manage day to day activity, pipeline and forecasts
• Positively and professionally represent the media group

Job Requirements:

Requirements:

What You Need:
• Minimum 3 years of account engagement in a professional, fast paced media sales environment
• Proven track record of success as a seller
• Understanding of Nielsen methodology
• Understanding of Google Analytics
• Ability to work effectively as part of a team and independently
• Ability to handle and prioritize multiple tasks to meet deadlines
• Attention to detail and accuracy a must
• Ability to effectively solve problems
• Creative and able to adapt quickly to change
• Position requires strong written and verbal communication skills, as well as strong organization and time management skills
• Self-motivation and willingness to work as a team player are essential attributes
• Strong business acumen a must
• Travel: Rarely: less than 10%
• Work Environment Set: Office: normally performed in a typical interior/office environment
• Physical Demands Set: Sedentary work: Involves sitting most of the time; walking, lifting, bending, standing, etc.

Desired Characteristics:
• A strong passion for CONNECTING and PROSPECTING with new potential and existing accounts to generate meaningful business conversations and relationships
• A solutions-based seller who can develop ideas that produce results for our customers, utilizing our multi-platform products
• A desire and eagerness to learn TEGNA's top-notch and innovative advertising product suite
• A self-starter who is determined to succeed
• A positive attitude and a strong team player
• Travel: Rarely: less than 10%
• Work Environment Set: Office: normally performed in a typical interior/office environment
• Physical Demands Set: Sedentary work: Involves sitting most of the time; walking, lifting, bending, standing, etc.

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 US markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA's OTT advertising service. For more information, visit

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Jobcode: Reference SBJ-g601z9-18-191-228-88-42 in your application.

Company Profile
Tegna

TEGNA Inc. is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions.