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Full Time Job

Sales Account Executive

Telemundo

Philadelphia, PA 09-24-2021
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
Responsibilities
Overview:
The NBCU Owned properties in Philadelphia, NBC10/ Telemundo62/ NBC Sports Philadelphia, has an opening for a Sales Account Executive. This position is primarily responsible for delivering sales revenue and achieving quarterly revenue goals. The ideal candidate can effectively work with local business decision makers and advertising agencies and has the resourcefulness to identify emerging businesses and categories. The Sales Account Executive will be expected to prospect and close new business and service an existing client roster. This position requires an individual with a keen ability to develop client focused marketing solutions that leverage the entire linear and digital portfolio of NBC Universal Philadelphia. Our next Account Executive will be an enthusiastic, positive team player who adds value to our best in class company culture.

Responsibilities:
• Own, manage, and develop relationships with clients, agencies and advertisers through day-to-day interaction
• Responsible for bringing in New Business Revenue. Embrace, understand, target, pitch and secure new sources of marketing, advertising, promotional and event revenue for NBC10, Telemundo62, and NBC Sports Philadelphia
• Create customized solutions for local and national clients that will demonstrate the power and extensive portfolio of NBCU Philadelphia, along with the monetization of all properties and platforms
• Ascertain and market to previously untapped, emerging and traditional brands/ businesses; Drive revenue through successful negotiating and closing skills; Recommend and sell the value and benefit of Linear, Non-Linear, OTT, Out-Of-Home, Sponsorships, Sports, Community and Event Marketing opportunities, etc.
• Position the both the General Market and Spanish Language marketplace, opportunities across various categories to generate demand for NBC10, Telemundo62, and NBC Sports Philadelphia
• Create and present customized solutions in an accurate and comprehensive manner that positions the NBCU Philadelphia Triopoly as the ONLY multiple platform solution in the market
• Develop growth revenue by focusing on ''conversion'' targets from competitive media including Radio, Print, Digital, Social Media, Out-Of-Home, Cable, etc.
• Highly organized management of a business opportunity pipeline and sharp, accurate revenue forecasting skills
• Learn all NBCU sales data management systems, Traffic/Order flow processes and create presentations using PPT, MS EXCEL, CLEARSLIDE, etc.
• Participate in team and station projects, as well as special sales and community events
• Maintain a current knowledge of audience impressions, programs and competitive landscape and conditions in the local and national marketing/advertising marketplaces
• Maintain astute knowledge of current industry trends

Qualifications/Requirements
• BS/BA degree
• Minimum 5 years of experience in sales and/or marketing roles, start-up, media company experience
• Track record of achieving revenue targets and annual goals
• Experience presenting Scarborough, Nielsen, Polk, Kantar and all research data
• Ability to work a flexible schedule and be available some evening and weekend hours, as needed for client or station in-person / and-or virtual events
• Must have the ability to drive and own a vehicle for transportation to and from client meetings

Additional Job Requirements
• MUST BE WILLING TO WORK IN PHILADLEPHIA, PENNSYLVANNIA
• Willingness to travel and work overtime, and on weekends with short notice
• Must have a valid driver's license

Desired Characteristics
• Agency, media, television, production, creative marketing and/or other brand entertainment experience is preferred
• Bilingual skills preferred: English / Spanish
• Solutions-oriented, critical thinker with the ability to quickly understand, grasp and assess opportunities and challenges, with the ability to respond with creative ideas and solutions
• Strong communication and presentation skills, both oral and written
• Excellent computer skills with MS programs: Excel, PPT, Word and ability to create innovative presentation decks with expertise
• Adept at identifying sharp relevant prospecting targets, generating proposals and closing sales
• Must possess proven abilities for high volume level of prospecting and F2F /Virtual qualified meetings/attainment skills
• Must have high level of work productivity in generating frequent weekly effective selling proposals and presentations
• Perceptive, Personable, Insightful and Intuitive abilities
• Ability to creatively analyze and react to a variety of sales challenges
• Skilled at multi-tasking, while remaining organized and focused
• Broad based knowledge of traditional and emerging media platforms
• Innovative approach to a changing marketplace
• Enthusiastic and positive mental attitude team player within the organization
• To work with a wide variety of departments, divisions within the company
• Strong verbal influencing skills
• Competitive / Desire to win disposition
• Retain ownership mentality on all duties and tasks

Jobcode: Reference SBJ-rn81y3-3-133-144-217-42 in your application.