Festival Coordinator, Social Media

Job Description

Seasonal Festival Coordinator, Social Media

POSITION OVERVIEW

The Festival Coordinator, Social Media is charged with executing the Sundance Institute’s social media strategy to increase engagement, visibility, participation, traffic, and program awareness.

Working closely under the direction of the Assistant Director, Social Media, the Festival Coordinator supports Sundance Institute’s commitment to introducing the work of independent artists to new audiences by helping to spread the word about the Festival and increase engagement in the digital space.

This temporary position works full time out of our Los Angeles, CA office from Wednesday, December 1, 2021 or Wednesday January 5, 2022 through Tuesday, February 1, 2022 with regular opportunities to work remotely. This position may also be required to travel and be lodged in Park City to work onsite during the annual Sundance Film Festival. Extended hours, including some evenings, weekends, and holidays will also be required at key points to meet deadlines and respond to on-call needs as assigned.

Top priorities include but are not limited to…
• Creating compelling visual content and caption copy for social media channels to drive increased engagement.
• Executing social media strategy for the Festival while ensuring a consistent voice in keeping with brand guidelines.
• Assisting the team with management and quality control for content submitted by staff, artists, third party providers, and sponsors.
• Monitoring social channels to ensure adherence to the Festival Code of Conduct, assist with customer support as needed, mine user generated content to possibly share on our channels, identify non-sponsor ambush brand activity, and look for other opportunities to increase our presence.
• Monitoring news and current events to propose timely, relevant social media content, and tactics.
• Assisting with maintaining social media calendars with accurate information.
• Attending events to capture photos and video, and live tweet as assigned.
• Ensuring adherence to all legal requirements for publication with regard to copyrights, trademarks, photo credits, clearances, and staff and guest privacy policies.

You have the following direct or transferable skill sets:
• Legal authorization to work in the United States.
• 2 years experience creating and executing social media strategies across a variety of platforms and tools.
• Experience publishing on all major social channels, measuring and reporting with analytics software, monitoring with social listening software, and creating social media promo kits.
• Demonstrated ability to create and publish engaging content.
• Strong interpersonal skills required to work effectively with a variety of people.
• Excellent organizational skills including ability to self-manage a work schedule.
• Ability to maintain confidential information and remain professional when working with well-known talent.
• Excellent copywriting skills.
• Mobile phone photography and video skills.
• Experience with Google Drive and Dropbox.
• Working knowledge of databases preferred
• Experience with live event coverage, graphic design, and video editing is a plus.

You will be successful in this role if you...
• Demonstrate creativity, and resourcefulness in your work and help to foster an online community through social media.
• Remain organized in your approaches and demonstrate passion about the arts and storytelling in the work you create.
• Help create content that values a diversity of voice.
• Grow our online following by developing meaningful, lasting social media connections with independent film fans, aspiring, emerging, and established artists, press and industry, and other supporters of the Institute, Festival, and the storytelling community at large.

In addition to an hourly pay of $19.00, this position comes with awesome benefits & perks, including:
• Eligibility for paid sick leave and holidays
• Sundance Film Festival passes and benefits (varies each year)
• Limited employee assistance program

Jobcode: Reference SBJ-rzpo72-3-144-172-115-42 in your application.