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Full Time Job

Regional Midwest Promotion Manager & Influencer

Sony Music

Remote / Virtual 05-24-2022
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description

The ''Regional Midwest Promotion Manager & Influencer'' is responsible for creating and maximizing exposure for Epic artists through radio airplay in their designated territory/region/market(s). This includes soliciting and securing airplay and developing and coordinating promotions with local radio/media/retails/clubs and other businesses. Radio promotion activities in their assigned market(s) for Epic's artists in Urban and Rhythmic radio. This position is responsible for, but not limited, to the following:

What you'll do:
• Secure airplay/ adds / rotations at radio stations in given markets. Find compelling ways utilizing relationships, communications skills and compelling information/statistics to get a radio station's ''will never add'' to ''will maybe add'' and ''will maybe add'' to an ''add.''
• Establish, build and maintain excellent relationships with each radio station's staff. Meet with them regularly to discuss Epic's current priorities and future releases.
• Manage & create weekly content for social media for artists on roster.
• Responsible for Guerrilla marketing in Midwest with both new & established artists
• Develop strong working relationships with retail, streaming services, lifestyle accounts, club owners, etc.
• Conceptualize, create, coordinate and deliver unique and effective radio promotions that will enable our artists to gain exposure and airplay.
• Work in conjunction with the publicity & marketing department to align artist's schedules and arrange interviews and other promotional appearances within the region.
• Interact with local music and media outlets – such as music video shows and local clubs as well as non-monitored radio stations to secure airplay for Epic's artists.
• Work directly with the artists and cover their appearances and promotion fulfillment(s) when they are on the road (via tour dates, promotional tours, and event appearances) in the RPM's market.
• Work as needed on the fulfillment of various promotions as they relate to radio stations, contesting, and our labels artists.
• Analyze various data (Mediabase, BDS (Nielsen), Promosquad, SoundScan, iTunes, Spotify (and other streaming outlets, and other metrics) to analyze how our current songs / artists are doing in different markets and to strategize the next steps and future strategies.
• Keep in close contact with Format heads and regularly communicate with them to discuss the territory, label priorities, promotion plans/strategies via weekly/monthly reports, emails, and conference calls.
• Adhere to all of the company's policies and procedures regarding Radio Promotion.
• Handle all administrative duties (product requests, servicing radio with new music/mailers, completing monthly recap reports, completing T&E reports, etc.) in a timely and efficient fashion.

Who you are:
• 5+ years of previous experience of radio promotion at a record label.
• Strong understanding of Social Media
• Existing relationships with Urban and Rhythm Radio stations in the Midwest strongly preferred.
• Must have working and up-to-date knowledge of the Radio marketplace including previous experience working with BDS and Mediabase data.
• Must relate to current and changing trends in the Streaming / Consumption models of the business.
• Ability to recognize differences from market to market and from station to station while also understanding that what you do at one radio station affects all stations in each market.
• Computer Skills: Radio and sales programs as well as MS Office (Excel, Outlook, Word, Power Point)
• Must have excellent communication and people skills.
• A positive, professional and calm attitude at all times is required.

What we give you:
• You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
• A modern office environment designed to foster productivity, creativity, and teamwork
• Our Hybrid with Flexibility approach combines the flexibility of remote working with the benefits of in-person collaboration whenever we need to come together to do our best work. Managers will partner with their teams and employees to establish work arrangements that meet the business, team, and individual needs.
• An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
• Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans
• We invest in your professional growth & development
• Time off for a winter recess

This position requires that the job candidate be fully vaccinated against COVID-19. Please note that an applicant will be considered fully vaccinated two weeks after their second dose in a 2-dose vaccine series (Pfizer or Moderna), or two weeks after a single-dose vaccine (Johnson & Johnson's Janssen vaccine). The Company will consider requests for reasonable accommodations for documented medical reasons and for sincerely held religious beliefs in accordance with applicable law. Please do not include proof of vaccine status or any indication of a possible request for an accommodation when submitting your application materials. If applicable, the Company will follow up with you directly to request proof of vaccination and to discuss any potential accommodations.

Jobcode: Reference SBJ-d8z5y6-3-144-16-254-42 in your application.