Marketing & Publicity Director

Job Description

Welcome to Simon & Schuster: one of Australia's fastest growing book publishers and part of the ViacomCBS global family of entertainment brands.

Full-time, permanent contract – end of Jan/early Feb start

We now have a rare opportunity for a well-read, passionate, strategic, and innovative individual to join the executive team, heading up the marketing and publicity department.

Purpose of the role:

The Marketing & Publicity Director is responsible for the company's B2B and B2C marketing and communications strategies, ensuring all activities are in alignment with the overall goals set by the business.

Responsibilities include things like this:
• Develop and implement the overall marketing and publicity strategy for the company
• Set the strategic direction and oversee the company's owned channels and lead generation efforts
• Oversee the development and implementation of marketing initiatives, including consumer engagement, sales collateral, conferences and events
• Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
• Oversee and guide the day-to-day activities of the marketing & publicity
• Develop and manage key relationships with a range of partners including media agencies, retailer marketing contacts, freelance publicists, printers and other suppliers.
• Ensure the company's brand message is strong and consistent across all communication channels and marketing efforts
• Stay up to date on the latest marketing trends and identify and champion the evolution of marketing technology platforms and audiences within the company
• Develop, manage and report on the annual marketing and publicity budget
• Report on the effectiveness of marketing campaigns and initiatives to the wider business and customers when relevant
• Conduct market research studies
• Work closely with the sales team to Coordinate sales and marketing efforts to boost brand awareness with retailers

What we'd like you to bring:
• At least 8-10 years of experience in a high-level marketing role, leading a team
• Demonstrated experience in originating and executing successful, innovative marketing and communications strategies with an inherent customer focus
• Proven experience in digital marketing
• Proven ability to manage budgets

And this describes you:
• A strong leader with the ability to communicate big picture strategy across the business and to customers
• A creative, innovative thinker who is analytical and data driven
• High competency in project and stakeholder management with excellent interpersonal skills
• Effective time management skills and the ability to multitask with great attention to detail

Who we are:

We are a global leader with offices in the USA, United Kingdom, Canada, India and Australia, employing approximately 1400 staff worldwide.

In Australia, we publish both local and international books that make an impact on the bestseller lists and our cultural landscape. We are dedicated to bringing an extensive range of titles for adults and children, in all genres and all formats, into the hands of readers.
Our passion, agility and commitment to our authors and books made us the fastest growing trade publisher for the past two years and we have exciting plans for growth in the future.

We are an equal opportunity employer offering flexible working arrangements, competitive salaries, additional superannuation, a large suite of benefits including paid parental leave, financial planning and superannuation advice, income protection and life insurance and a range of wellbeing programs. We offer a non-corporate, inclusive, friendly and collaborative environment where all voices are heard.

We believe storytelling has the power to change Australian culture and value diversity and inclusion, both in the books that we publish and the people we hire to help us make this happen. We encourage candidates from all different backgrounds to apply.

Simon & Schuster is dedicated to publishing a broad and diverse range of books for everyone, representative of the world around us. We are committed to working with and supporting writers, illustrators, and other creative partners from all walks of life, regardless of race, sexual orientation, gender identity, disability status, nationality, religion or belief, age, social or economic circumstance.
Only shortlisted candidates will be contacted.

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ViacomCBS believes in creating environments that allow our primary focus to remain on providing entertainment, education and information to our millions of viewers around the world. As part of this commitment to health and safety, ViacomCBS requires COVID-19 vaccines for current US employees, including all newly hired employees, subject to applicable law. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

Jobcode: Reference SBJ-rbpnm6-3-138-141-202-42 in your application.