Senior Director, Digital & Social Marketing

Job Description

Showtime Networks Inc. (SNI), a wholly owned subsidiary of Paramount, owns and operates the premium service SHOWTIME®, which features critically acclaimed original series, provocative documentaries, box-office hit films, comedy and music specials and hard-hitting sports. SHOWTIME is available as a stand-alone streaming service across all major streaming devices and Showtime.com, as well as via cable, DBS, telco and streaming video providers. SNI also operates the premium services THE MOVIE CHANNEL™ and FLIX®, as well as on demand versions of all three brands. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME PPV®. For more information, go to www.sho.com.
Overview & Responsibilities:

Showtime is looking for a pop culture-loving, television-obsessed Senior Director, to be the strategic lead for digital & social marketing supporting Showtime's scripted series! This role will be a crucial partner to our Vice President, Brand & Digital Marketing in driving the vision and evolution of the Showtime scripted series initiatives, and leading a team of digital marketers to produce and implement digital & social campaigns that drive fan engagement, acquisition, and viewership.

Do you love Showtime programming and want to work for an innovative team that's committed to personal and professional growth? If so, then we'd love to hear from you!

Responsibilities include but are not limited to:
• Develop and implement campaign strategies that drive and/or support overall series marketing and deliver against specific goals.
• Partner with the Director, Digital Content to identify key series, episode, and character insights driving creative strategy and ideation.
• Collaborate with the VP of Awards to identify FYC social opportunities supporting ongoing Awards campaigns.
• Streamline adoption of standard processes across platforms, including Twitter, Instagram, TikTok, and more.
• Partner with Vice President to set measurable goals for the brand overall, social channels, and individual Scripted campaigns.
• Encourage partners to regularly mine consumer insights to deliver significant content to our audiences across Facebook, Instagram, Twitter, YouTube and beyond.
• Manage the day-to-day work, skill development, and career growth for direct reports.
• Build a team culture that stimulates innovation, curiosity, & out-of-the-box thinking, drives accountability, and encourages cross-disciplinary collaboration.
• Assist in identifying and streamling internal process improvements and solutions to bolster team communication, collaboration, and efficiency
• Manage relationships with third-party creative and social agency partners.
• Own relationships with key and emerging social platforms ensuring Showtime remains at the forefront of digital & social innovation.
• Collaborate with Paramount corporate, Talent Relations, Creative, Business & Legal Affairs and other networks to build a cohesive, 360 approach to promoting scripted series.

Basic Qualifications:
• A proven track record of successfully managing, and activating a team.
• 8+ years of digital and social media expertise, with tactical experience developing strategies and implementing campaigns.
• Entertainment experience, preferably at an agency with a TV/streaming platform client or directly at a TV network/streaming platform.

Additional Qualifications:
• Proven ability to adapt quickly to changing priorities and thrive in a fast-paced, dynamic environment.
• Excellent interpersonal and communication skills with the ability to collaborate with all types of people at all varying levels.
• Experience covering on-the-ground events including screenings, set visits, premieres, parties or red carpets.
• Flexibility to work nights and weekends, as necessary and travel to events, production locations, and other places, as required.
• Experience working with A-List talent and talent management to participate in social campaigns and promote content on their social platforms.

Paramount is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-r0ze8j-18-219-22-169-42 in your application.