Social Video Producer, R29 Multicultural

Job Description

Role x You

We are looking for a sharp social video producer to join our team at Refinery29. As Video Producer, you'll be responsible for supporting and managing the production of social first video content specifically for our two sub-brands, Unbothered and Somos across platforms, including IG, Twitter, Tik Tok, Snap, Youtube, and more. You'll work in a multi-disciplinary environment, working closely with teams across video and social and you'll have a strong editorial sense for short form storytelling and visual communication that resonates with audiences directly on these platforms. As a staff producer, you will curate ongoing series and stories that touch these communities today, and should have a keen eye for detail and voice of these brands. Ultimately, this role should be invested in delivering engaging, relevant video content on a regular basis.

Refinery29's Multicultural work focuses on their two sub-brands, Unbothered and Somos. Refinery29 Unbothered, the sub-brand dedicated to celebrating and serving Black folx, and Somos, the sub-brand dedicated to the Latinx community. These teams, overseen by VP, Multicultural Brand Strategy & Development, operate across several departments including editorial, social, video, experiential, and more. We create anything from long-form articles and programs to social assets, videos, and experiences. We help shape and guide how Refinery29 supports and serves these audiences, delivering on those promises with fresh content, tools, and discussion every day.

In the short term…
• Uploading video content to be published across IG, Twitter, Tik Tok, Snap, Youtube, and more for Unbothered and Somos.

After 6 months in this role…
• Support and manage the regular production of engaging, fun, and relevant social video content across social channels, that deliver against content output requirements, in tandem with existing video team

And after a year…
• Lead concepting and casting of videos along with existing video team, curating stories with inclusive voices.
• Work closely with key leadership and stakeholders to inform and define the overall content strategy for original video content.

Responsibilities:
• Lead regular programming and brainstorming sessions to help develop a social video production slate, working with Unbothered and Somos' content teams to cultivate new and existing ideas to raise the quality of our output
• Help oversee an annual budget, freelance contracts, and liaise with R&C & Legal for projects where necessary to ensure compliance across all productions
• Work closely with video teams to optimize content on best practices for social-first storytelling
• Use performance insights to analyse the performance of output to drive content programming decisions and improve the quality of work
• Attend meetings with partner contacts at Instagram, Twitter, TikTok, and YouTube when required

You have these:
• Minimum of 3 years experience of producing original video content, ideally within a digital news environment
• Strong knowledge of Instagram, Twitter, YouTube, and TikTok, sound content judgement, and an understanding of the types of content that resonates with audiences on these platforms
• Strong visual skills. Ability to think visually and socially about what will entice audiences to engage with content and provide consistent new ideas and concepts for great content.
• Vested interest in and knowledge of the stories and experiences of Black & Latinx folx today
• Willingness and ability to use data to inform decisions
• Strong organisational skills
• Experience using digital analytics platforms, project management and video editing tools

We'd love if you also have these:
• Collaborative, a team-player, and comfortable giving and receiving feedback
• Ready to adapt to an ever-changing environment and industry
• Curious, courageous, and careful about your work

Refinery29 is the leading media and entertainment destination focused on women and underrepresented voices. Through a wide spectrum of lifestyle stories, original video programming, social, shareable content, and experiences, Refinery29 provides its global audience with the inspiration and tools to discover and pursue a more independent and informed life. Refinery29 is part of Vice Media Group, a global multi-platform media company.

Equal Opportunity Employer:

VICE Media (VICE.com, VICE Studios, VICE TV, Virtue, VICE News, Refinery29, PULSE Films, i-D) is an equal opportunity employer. We view everyone as an individual, and we understand that inclusion is more than just diversity – it's about belonging. We celebrate the fact that everyone is unique, and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

This position is not eligible to be performed in Colorado.

Jobcode: Reference SBJ-gwvv6n-3-133-144-197-42 in your application.