Planning Solutions Analyst

Job Description

Advertising is being reinvented through big data, audience segmentation tools, digital platforms and formats as well as new consumer consumption patterns. ViacomCBS is forefront of this reinvention of advertising, with a broad range of products and programs designed to connect with ViacomCBS' fans in whatever environments and on whatever platforms are most meaningful to them.

In this role, you will work with the a team of data scientists as well as pricing and inventory and sales to create and implement optimized cross-platform media plans that deliver on client goals.
Overview and Responsibilities
• Use cutting-edge optimization platforms to create media plans against advanced audience that deliver on client goals
• Provide detailed data points and analysis of optimized media plans to sales to inform proposal generation
• Assist in inventory management and plan execution
• Monitor and track cross-platform delivery
• Create and streamline operational workflows
• Provide day to day operational support

Basic Qualifications
• 1-3 years working in media buying, planning or operations
• An understanding of media math
• Understanding of advertising and agency ecosystem in television and/ or digital
• Ability to analyze data, develop insights and clearly communicate the impact of varying data points
• Advanced in excel

Additional Qualifications
• Passion for problem-solving and the ability to find answers to difficult questions
• Ability to work across multiple teams
• Highly organized with the ability to manage multiple projects at once, prioritize actions, deadlines, and anticipate solutions
• Strong written and oral communication skills

ViacomCBS is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-gq5j7m-3-149-233-72-42 in your application.