Regional Account Executive

Job Description

The Regional Account Executive generates and maximizes advertising revenue and market share by calling on advertising agencies, cold-calling new prospects and closing multiplatform sponsorship opportunities across KXAN – NBC, The CW Austin, KBVO and KXAN.com.
• Implements strategies to consistently grow revenue and exceed revenue goals.
• Establishes credible relationships with regional accounts and key agency contacts.
• Makes sales calls on existing and prospective clients.

Maintains assigned accounts and develops new accounts.
• • Prepares and delivers sales presentations to clients.
• Develops advertising schedules across 3 television stations and digital.
• Performs other duties as assigned.
• Identifies and closes new to station account opportunities

Requirements & Skills:
• Minimum 5 year's experience in broadcast media and digital sales
• Proven track record at developing and growing new business
• Proven track record of handling transactional broadcast accounts with an ability to grow and maximize revenue market share
• Strong negotiating skills needed to maximize program rates and ratings for all three stations
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficient with Wide Orbit Traffic and Media Sales, PowerPoint and Excel

Jobcode: Reference SBJ-r0168m-3-138-101-95-42 in your application.