Digital Sales Manager

Job Description

Dominant CBS/ABC combo serving the Tri-Cities, Tennessee and Virginia communities. We are in central proximity to major metropolitan areas, including Knoxville, Charlotte and Richmond. Our amazing work and play community is rich in history and home to the Birthplace of Country Music, Bristol Motor Speedway, and World Class Hiking and Fishing.

We are seeking a SUPERSTAR Digital Sales Manager.
Join our family that is committed to being part of the fabric of our communities for over 68 years that has made us a LEADER in delivering local content to our viewers.
To learn more about our beautiful area click here- Visit Tri-Cities

EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled

The Digital Sales Manager is responsible for directing digital sales efforts for all station digital and digital marketing services.
• Develops and executes sales strategies which result in exceeding revenue targets in digital by vertical and by accounts
• Works with Account Executives and clients developing results driven marketing solutions across multiple platforms
• Attends sales calls with Account Executives to develop new accounts and maximize existing accounts
• Be an effective educator/trainer both internally and externally on digital tactics, benefits, and trends
• Assists with the recruitment of talented sales professionals
• In partnership with the Local Sales Manager, prepare and participate in sales meeting
• Prepares budgets and approves budgeted expenditures
• Works closely with Accounts Receivable and sales team to maintain current and collectible aging
• Acts as a backup for the Local Sales Manager on an as needed basis
• Manage Digital inventory and effective pricing
• Performs other duties as assigned

Requirements and Skills
• Bachelor's Degree in Marketing, Advertising, or equivalent combination of education and work-related experience preferred
• Minimum three-years' experience in Sales, preferably in the Digital field
• Current knowledge of digital ad technology, online ad serving, 3rd party research skills such as Google Analytics and Google Ad Manager
• IAB and/or Google AdWords certification a plus
• Proficiency in MS Office products required
• Experience with Wide Orbit and Matrix are a plus
• Fluency in English; with excellent communication skills, both verbal and written

Jobcode: Reference SBJ-d58epe-3-14-6-194-42 in your application.