Manager, Consumer Products, Mexico

Job Description

It's an amazing time to be joining Netflix as we continue to transform entertainment globally. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen.

We are looking to build a Consumer Products team to help amplify fan love around key franchises by developing new channels for consumers and communities to interact with Netflix.

We are pursuing consumer products and associated promotion because we believe it will drive meaningful show awareness/buzz with more tangible, curated ways to interact with our most popular content and in effect, drive long term revenue. We want licensed merchandise to help promote our titles and build them into franchises so they become part of the zeitgeist for longer periods of time.

This role requires someone to take on the responsibility of executing Netflix consumer products licensing and retail strategy for the Mexico region based on the Netflix originals content slate.

What you will do:
• Own retail and licensing strategy for all CP categories (excluding publishing & interactive) for Mexico collaborating with the larger CP team on global partnerships.
• Develop go-to-market plans by title (consumer, trade and retail marketing) with partners that leads to strong demand for our licensed products.
• Develop and implement a retail strategy for growth in all channels by country (including e-commerce)
• Manage Netflix licensing agency relationships in Mexico.
• Take a creative approach to licensing and ensure appropriate internal stakeholders are involved in key product decision-making
• Support all CP efforts and communications internally in Netflix Mexico HQ, acting as senior thought partner and aligning on marketing strategy with key internal teams

What we need from you:
• Demonstrated, 8+ years of experience in building and owning the end-to-end licensing & retail function at a reputable brand (entertainment studio, retailer, gaming, agency)
• Bachelor's degree or advanced degree (preferred)
• Ability to work with; and innovate in new sales channels and business models
• Robust knowledge of the licensing landscape with impeccable contacts and network across the Mexican licensing & retail landscape.

Jobcode: Reference SBJ-d2pyw5-3-146-221-52-42 in your application.