Research Manager - Nbcu Local

Job Description

Responsibilities

The Research Manager is responsible for leveraging ratings data and other syndicated audience measurement tools to deliver prescriptive insights that drive audience and business development for the Local Media division. The individual will possess solid personnel management and communication skills, a strong analytical background, and be technically proficient with linear and digital media research software applications.

The ideal candidate will:
• Support station leadership team to define challenges, develop strategy and provide solutions
• Oversight of Nielsen or ComScore data and other syndicated data, including weekly reporting to support local leadership
• Oversight of maintenance of sales inventory, including upcoming programming, historical ratings, and sales estimates
• Finance support: ratings estimates for current and new potential programming
• Business development support: work closely with sales team and integrated marketing to develop business cases and presentations for potential clients

Qualifications

Basic Requirements:
• 3+ years in the media research field with expertise in Nielsen ratings, syndicated products (Simmons, Scarborough, IHS Markit) and emerging alternative audience measurement tools
• Familiarity with digital measurement tools (Adobe Analytics, comScore, etc.)
• Advanced Microsoft Excel skills (pivot tables, VLOOKUPs, macros, etc.)
• Experience with data visualization tools (Tableau, Domo, etc.) and a passion for storytelling using data
• Bachelor's Degree or equivalent work experience
• Must be willing to work in Washington, DC

Desired Characteristics:
• Clear and effective communicator; excellent written and verbal skills
• Independent thinker, able to leverage resources to tackle large scale projects from start to finish
• Able to effectively guide, mentor and motivate team
• Passionate about delivering fresh and innovative ideas into the sales process
• Knowledgeable about research, technology and media industry trends, including new methodologies, new data sources and new partners
• Team player with ability to juggle multiple projects, effectively prioritize stakeholder needs, meet tight deadlines
• Spanish language skills a plus

Additional Requirements:
• Must submit an attestation disclosing your COVID-19 vaccination status and, if partially or fully vaccinated, submitting your vaccination record no later than 7 days following commencement of employment.
• Must be fully vaccinated against COVID-19 at the commencement of employment or adhere to enhanced protocols in select work settings or where jurisdictionally mandated.
• Must be willing to adhere to all Company COVID-19 workplace safety policies and protocols.

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations in the US by calling 1-818-777-4107 and in the UK by calling +44 2036185726.

Jobcode: Reference SBJ-gk50jk-3-138-125-2-42 in your application.