Coordinator, Brand Strategy & Consumer Engagement - Marketing

Job Description

Responsibilities
The Coordinator, Brand Strategy & Consumer Engagement responsibilities will include team support of consumer marketing campaign initiatives, managing day-to-day marketing support functions for managers, coordinating multiple assignments and marketing projects. This position supports the Brand Strategy & Consumer Engagement team, and reports to the Director of Brand Strategy & Consumer Engagement.

Essential Responsibilities:

Coordinate and assist in multiple assignments and projects around the development of marketing strategy, brand marketing, and consumer engagement initiatives
Engage with brand team on NBCU cross-company marketing initiatives, including but not limited to assisting in tracking and planning campaign launches and tentpole tactics
Provide support for the planning, implementation, and execution of consumer engagement promotions, activations, and partnerships (e.g. researching competitive landscape, brainstorming activation campaigns, and managing overall events calendar)
Produce recaps and maintain records of promotional events and cross-company campaigns
Maintain cross-department assignment sheets and brand strategy project tracker for shows
Conduct research on request and maintain a general awareness of industry trends, formats, talent, and competitive environment
Support the brand strategy team and cross-departmental calendar, including coordinating and organizing meetings, compiling team meeting agendas, creating weekly and monthly show team meetings, and maintaining organization across the team
In addition to arranging departmental meetings and events, reconciling department expenses, preparing internal and external distributions and correspondence
Manage tasks related to the department budget, including processing, and tracking all vendor invoices for payment, new vendor set-up, managing department related expenses
Liaise between department and outside agencies for various meetings/presentations.

Qualifications/Requirements
• Bachelor's degree
• 2+ years of administrative or applicable experience in marketing, advertising, promotions, or television/entertainment and previous experience covering an executive desk
• Proficiency with Microsoft Office and Apple applications (i.e. Word, Excel, PowerPoint, Outlook, Keynote) and proficiency in both PC and Mac
• Must submit an attestation disclosing your COVID-19 vaccination status and, if partially or fully vaccinated, submitting your vaccination record no later than 7 days following commencement of employment.
• Must be fully vaccinated against COVID-19 at the commencement of employment or adhere to enhanced protocols if Company determines your job position requires accessing an NBCUniversal worksite.
• Must be willing to adhere to all Company COVID-19 workplace safety policies and protocols.

Desired Characteristics
• Ability to interface with the creative community as well as all levels of the NBC organization.
• Must exercise a high level of discretion in handling confidential and sensitive information.
• Strong interest in marketing, entertainment, and digital media. Love of television, a plus!
• Must be social media savvy with a good grasp of the latest digital trends including social and mobile apps
• Able to work in a fast paced environment while managing multiple tasks and maintaining a professional attitude to interface with all levels of NBCUniversal personnel
• Effective time management ability, as well as strong verbal and written communication skills
• Strong organizational skills with the ability to prioritize and pay attention to details
• Positive attitude and a self-starter with the ability to quickly problem solve

Jobcode: Reference SBJ-rjx1ne-18-226-150-175-42 in your application.