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Full Time Job

Special Events Sales Manager

Live Nation

Anaheim, CA 06-30-2021
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description

WHAT THIS ROLE WILL DO

Financial Performance of Department(s)
• Assist DOS in creating sales plans for each market segment; Convention,
• Association, Incentive, Tour &Travel, Social, Local, Corporate; SMERF, DMC, etc.
• Aggressively ensure that revenue is generated in accordance with sales quotas established by DOS and track revenues per market segment, per month, per quarter, per manager

Responsibilities
• Ensure optimal perception of venue within the community as well as within professional organizations
• Develop and maintain positive relationships with Visitor & Convention Bureaus, professional organizations, local chambers of commerce, local hotels and vendors
• Maintain Live Nation Standards for policies and procedures as outlined in the Code of Conduct and Employee Handbook
• Assist the DOS in providing a positive and creative team environment within the department(s)
• Assist with the training of incoming Sales Managers and/or Sales Coordinators working within the venue Special Event department and serve as their mentor
• Supervise Interns through Live Nation Intern program including promoting, recruiting, creating and monitoring their project lists, tracking their progress, providing reports to the schools, etc
• With DOS, ensure and monitor that all required reports (SEO's, monthly calendar, contacts made, forecasting, trackers, financial rectification, ROME flashes, initiatives, etc) are fulfilled and distributed in a timely manner for proper planning
• Understanding of all operational department responsibilities, capabilities and limitations, to smoothly ensure maximum guest satisfaction and operational communication
• To serve as an advisor to staff members on logistical arrangements, recommend and monitor new business opportunities, develop professional and personal goals of the staff maximizing productivity and stimulating growth, both internally and externally
• Develop a complete, comprehensive targeted list of companies/organizations within assigned categories
• Cold call new, potential clients
• Generation of proposals
• Contract negotiations
• Supply requisitions
• Client relations
• Maintain and communicate applicable event information on promotional talent calendar
• Generation of Special Events Orders
• Generation of contracts
• Post event correspondence
• File maintenance (Caterease and Rome)
• Build and maintain client database (from internal and external sources): convention business, tour operators, meeting planners, party planners, corporate, social, concierges, non-profit, fundraisers, DMC's, etc.
• Complete working knowledge and expertise in use of Caterease, Cendyn, Exact Target, Rome, Hoovers, etc.
• Management of software programs affiliated with the department; Caterease, Cendyn, Exact Target, Rome, Hoovers, etc.
• Ensure proper execution of all Special Events with the Operational teams and outsources suppliers
• Complete understanding of competitive set as well as key points to sell against such venues

Sales
• Solicit new and existing clients to meet / exceed budgetary sales expectations
• Meet and exceed individual sales goals
• Attends tradeshows, networking events, sales blitzes and other off-site sales efforts at the direction of the Director of Sales
• Create internal/external promotional programs and track results
• Implement strategic monthly sales plan, SMART plan, annual goals, competitive analysis and other reports requested / required
• Develop sales strategy for defined market segments, industries & conventions
• Build and maintain client database(s) in Caterease & Exact Target
• Actively solicit business through local civic and business organizations (Convention Bureau, Chamber of Commerce, MPI, HSMAI, ISES, PCMA etc.)
• Assist in development of sales collateral material
• Assist in updating of venue sales website, on-line venue listings and assigned social media applications
• Geographically determine and participate in marketing the venue to trade shows, both locally and nationally
• For sales team members, you will be expected to be conducting sales a minimum of 50% of your time

WHAT THIS PERSON WILL BRING
• Working Knowledge of local and regional markets, special event and concert operations, computers (Windows environment, spreadsheet, databases, word processing), and guest relations
• Must have comprehensive knowledge of food and beverage preparations, service standards, guest relations and etiquette
• Skilled in interpersonal communications, organizational concepts, financial knowledge, and team building
• Ability to delegate, follow up, relate to staff and guests / clients in a positive effective manner
• High school diploma required; Bachelor's degree preferred
• Three to five years sales experience in the hospitality industry
• Ability to work in a very fast paced environment with considerable noise and interruptions. Must be able to change activity frequently
• Flexible Schedule (days/nights, weekends)

EQUAL EMPLOYMENT OPPORTUNITY

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case-by-case basis.

**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the Colorado Equal Pay for Equal Work Act and Equal Pay Transparency Rules. It is estimated based on what a successful Colorado applicant might be paid. It assumes that the successful candidate will be in Colorado or perform the position from Colorado. Similar positions located outside of

Colorado will not necessarily receive the same compensation. Live Nation takes into consideration a candidate's education, training, and experience, as well as the position's work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the CO EPEWA, a potential new employee's salary history will not be used in compensation decisions.

Jobcode: Reference SBJ-rbnm5e-3-136-154-103-42 in your application.

Company Profile
Live Nation

Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of Corporate operations.