Paid Social Manager

Job Description

What We Need

We are seeking a Paid Social Manager to be part of Live Nation Entertainment's Marketing & Data Team, which is responsible for ushering in the next evolution of live event marketing via innovative digital marketing campaigns. The role will set up and run Paid Social campaigns and will report directly to the Sr. Manager, Paid Social.

What You'll Do
• Achieve/exceed ROAS targets through campaign execution and optimizations
• Monitor pacing and track progress to goal for 30+ active campaigns at any given time
• Identify test-and-learn opportunities and develop business justifications
• Contribute key learnings to internal and external stakeholder recaps and readouts
• Provide end user feedback on marketing solutions built by Product, Data, and Engineering teams
• Think strategically across multiple types of campaigns

What You'll Need
• 4+ years of digital marketing experience, with a focus on Paid Social
• Proven track record using Facebook Business Manager, Twitter, SnapChat, TikTok
• Able to prioritize tasks across 30+ planned and active Paid Social campaigns at any given time
• Experience managing localized campaigns across multiple regions
• Exposure to tools including Tableau, Domo, Datorama, and Google Analytics
• Advanced knowledge of Microsoft Excel and/or other spreadsheet tools
• Exceptional written & verbal skills with the capability of presenting key findings and learnings
• Bachelor's degree in marketing, business, economics, or related field
• Affinity for the music and live entertainment industry
• COVID-19 vaccination will be required for this position subject to legally valid exemptions

Jobcode: Reference SBJ-rnmw4k-3-138-204-208-42 in your application.