Brand Manager

Job Description

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE BRAND MANAGEMENT TEAM

The Brand Management team is the get stuff done, turn-problems-into-solutions, make our clients look like the rock stars, driving force within the Live Nation Media & Sponsorship division. We are a collection of resourceful, ambitious, and strategic-minded individuals that thrive in an environment full of variables and unknowns. If you like to sit at a desk, write white papers, and theorize on how things should work this is not the job or team for you. If you're ready to do the best work of your life, we should talk.

THE JOB

The Brand Manager leads day-to-day relationship and activities of Live Nation's strategic marketing partnership with our top corporate brands within our team's portfolio of management. He/she will be directly involved in maximizing the value of the client relationship and performance of client's entertainment marketing programs with a focus on:
• Client Relationship Service
• Program Activation & Performance
• Financial Performance, Budget Planning & Reporting
• Team Management & Development
• Innovation & Growth

WHAT THIS ROLE WILL DO
• Provide professional, responsive service to clients that ultimately exceeds expectations and increases likelihood of program renewal
• Assist with periodic client status calls and/or meetings including the preparation of program reports and delivery of post call reports
• Support the delivery of contractual agreements including planning, execution, measurement, and reporting
• Coordinate the planning and execution of key client activations across venues, festivals, promotions, media, hospitality, and content programs
• On occasion directly support these activities (i.e. – serving as VIP client welcome host)
• Manage tracking of consumer-oriented promotions using assets like Live Nation Concert Cash including program review, clearance and redemption reporting
• Develop basic understanding of LN Digital, Mobile and Social Media assets and work with Planning team to ensure proper execution of sponsorship-based media plans
• Gather, analyze, and package key metrics, learnings and development opportunities into program recaps that are delivered in a timely manner
• Manage program financials including budget tracking, billing, invoicing, and other relevant financial activities
• Explore marketing trends, emerging technologies, and best practices to add value to sponsorship programs
• Support department wide development initiatives
• Additional responsibilities as requested from Manager and/or Senior Management as requested

WHAT THIS PERSON WILL BRING
• 2+ years direct experience in brand management, client service, media, or entertainment, and/or marketing consulting, advertising or activation agencies
• Work with recognizable global brands preferred
• Record of success delivering innovative marketing programs with measurable results
• Experience with marketing programs that blend physical and digital components preferred
• Knowledge of consumer and market research with ability to implement into decision-making and management
• Deep curiosity about emerging marketing trends and ability to integrate into client programs
• Proficiency in Microsoft Office applications including Word, PowerPoint, and Excel
• Strong passion for music, including knowledge of current/relevant artists and industry trends
• Ability to travel up to 30% of time or more in season, often nights and weeks and occasionally without significant advanced notice

Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa.

Jobcode: Reference SBJ-rvymwn-3-137-218-230-42 in your application.