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Full Time Job

Digital Client Specialist

KSBW

Salinas, CA 01-06-2022
 
  • Paid
  • Full Time
Job Description
KSBW 8 (NBC) / Central Coast ABC / Estrella TV Costa Central, part of Hearst Television, is looking for a Digital Client Specialist responsible for working with sales account executives and their clients to ensure successful advertising campaigns.

Specifically, the Digital Client Specialist works with the sales force on processing advertising contracts, obtaining creative materials, and coordinating the schedule and launch of advertising campaigns. Organizational, detail-oriented skills, and the ability to prioritize and manage time effectively is crucial.

Responsibilities Include:
• Campaign management and sales revenue analysis
• Build, traffic, and schedule advertising creative
• Proactively monitor, analyze, and optimize all online advertising performance from creating insertion order to post completion
• Effectively communicate with internal teams (sales, production, finance) and external clients on performance and delivery of commitments
• Provide troubleshooting assistance for creative and operations-related issues for all campaigns
• Work directly with Digital Sales Manager and sales team to execute integrated marketing plans
• Prepare strategic PowerPoint proposals based on customer needs
• Develop creative concepts for digital campaigns and communicate effectively to creative team

Experience:
• Experience with Microsoft PowerPoint, Word and Excel preferred
• Working knowledge of Google Ad Manager 360 and Google Analytics preferred
• Related military experience will be considered

Qualification Requirements:
• Bilingual a Plus

Jobcode: Reference SBJ-rbpypx-3-143-218-146-42 in your application.

Company Profile
KSBW

Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households.