Creative Services Director

Job Description

KDAF CW33 Dallas / Fort Worth, Texas, market #5, seeks a Creative Services Director to lead a team of Emmy award winning talented content producers. Nexstar Media Group owned, KDAF benefits from being in the home market of the largest local broadcasting company in the United States and one of the world's leading diversified media companies. Many of the industry's most highly regarded executives are headquartered in Irving, Texas. They're ready and willing to provide perspective, guidance, and support.

The right candidate will have a record of developing short- and long-term strategies designed to connect audiences with station brands and ultimately advertisers with the audience through all digital and broadcast offerings.

KDAF is looking for a strong LOCAL content leader with a track record of developing and producing top market quality video for client production, live station broadcasts, digital streaming, station promotion, specials, weekly shows, and daily lifestyle-oriented programming.

Candidates will include an online link to view samples of recent video supporting work qualifying them for a top 5 market Creative Services Director.

KDAF is located near downtown Dallas, TX. Visit www.sayyestodallas.com for a comprehensive view of Dallas work, life, and play.

The Creative Services Director is responsible for developing and leading the overall marketing strategy of the station, and for designing the promotions that will achieve the objectives of that strategy.
• Provides leadership for the promotions team
• Makes decisions regarding hiring, evaluation, promotion and termination of employees
• Develops and executes promotions strategies to enhance station competitiveness
• Manages and leads the department to create new and profitable events
• Manages recruitment and development of talented promotions team members
• Prepares budgets and approves budget expenditures
• Plans and directs staffing, training, and performance evaluations to develop and control promotions programs
• Plans, executes, and tracks revenue-generating marketing and promotional events and contests that take place on-air, online and on-site
• Creates and reviews operational records and reports to assess the efficacy of promotions
• Creates client promotions and promotional proposals with members of the Programming and Sales teams
• Performs other duties as assigned

Requirements & Skills:
• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
• Fluency in English
• Excellent communication skills, both oral and written
• Minimum five years' experience in media promotions
• Valid driver's license with an acceptable driving record
• Experience guiding, directing and motivating subordinates, including setting performance standards and monitoring performance
• Experience establishing long-range objectives and specifying the strategies and actions to achieve them
• Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
• Knowledge of the video production process, including media management and encoding video to various formats
• Software skills required include Adobe CC Suite production package including Premiere Pro, After Effects, Photoshop, Audition and Media Encoder

Jobcode: Reference SBJ-rzyz62-3-145-130-31-42 in your application.