Job Description
Your impact:
The Hearst Lifestyle Group (Country Living, Delish, Dr Oz The Good Life, Food Network Magazine, Good Housekeeping, HGTV Magazine, Oprah Daily, Prevention, The Pioneer Woman, Woman's Day) is seeking a creative, entrepreneurial Marketing Manager, who will be responsible for the strategy, development, and activation of integrated marketing and added-value programs across multiple categories of business and group brand. The Marketing Manager will collaborate with the digital and print teams to create cross-platform programs and experiences-including but not limited to: custom creative concepts, in-book and digital content, social media extensions, events, and more.
What You'll Do
• Strategize, create, and write integrated marketing proposals for the Lifestyle Group's advertising partners across multiple categories and brands
• Conceptualize, develop, and oversee the activation of advertiser-specific marketing programs, such as in-book custom content/native executions, digital campaigns, and customized experiences/events
• Communicate marketing concepts and programs by writing proposals, presentations, and one-sheets
• Participate in the development of Lifestyle Group signature platforms and opportunities
• Manage day to day requests from sales staff/management
• Work directly with clients to execute activated integrated marketing programs
• Manage project budgets and timelines
• Accompany sales team and/or marketing management on sales calls to present marketing platforms and client-specific opportunities
• Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for categories
Who You Are
• 3-5 years marketing experience, preferably in media
• Ability to work well under time pressure, be organized and juggle multiple projects simultaneously while maintaining a positive, can-do attitude
• Strong background in writing with the ability to communicate clearly and concisely in both written and oral presentations
• Ability to conceptualize unique platforms on his/her feet to create engaging reader experiences on behalf of advertisers
• Dedicated to providing clients with the best possible service
• Proficient with Keynote, PPT, Adobe, Excel, Microsoft Word
Jobcode: Reference SBJ-rjvm11-54-90-236-179-42 in your application.