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Full Time Job

Associate Manager, Email Subscription Marketing

Hearst

New York, NY 06-01-2022
 
  • Paid
  • Full Time
Job Description
Your Impact:

As the Associate Manager of Email Marketing, you will be working on the Email team within Consumer Revenue to help develop and analyze campaigns to sell print and membership subscriptions for some of the top publishing sites including: Country Living, Cosmopolitan, Delish, Elle, Elle Décor, Esquire, Good Housekeeping, Harper's Bazaar, House Beautiful, Popular Mechanics, Road and Track, Seventeen, Town and Country, Veranda, and Woman's Day, Men's Health, Women's Health, Prevention, Runner's World, and Bicycling.

What You'll Do:
• Assist in the brainstorming and execution of monthly email marketing campaigns for print and membership subscriptions .
• Write marketing copy for emails to sell print and membership subscriptions .
• Design and build emails using a WYSIWYG drag-and-drop tool.
• Build and test all efforts for quality and email best practices.
• Create and manage tickets for email deployment.
• Monitor campaign effectiveness through reporting and basic analysis.
• Collaborate with broader team to analyze KPIs, identify trends and develop strategies.

Who You Are:
• BA/BS from accredited college
• Strong verbal and written communication skills
• Strong analytical skills
• Previous experience writing marketing copy for email
• Experience with Photoshop
• Basic understanding of email and digital marketing principles
• Working knowledge of Microsoft Office programs - especially Excel
• Attention to detail, ability to manage a variety of projects at once
• Working knowledge of web analytics (Google Analytics preferred)
• Previous experience with an ESP and or survey platform a plus

As part of its continued efforts to maintain a safe workplace for employees, Hearst Magazines requires that all employees who receive a written offer of employment be fully vaccinated (as defined by the CDC) against the coronavirus by the first day of employment as a condition of employment, to the extent permitted by applicable law. Hearst Magazines will consider requests for reasonable accommodations on an individual basis in accordance with applicable legal requirements.

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Jobcode: Reference SBJ-re45v8-3-145-163-58-42 in your application.

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Hearst

Hearst Magazines isone of the largest publishers in the world, with more than25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper's BAZAAR, Popular Mechanics, and O the Oprah Magazine. We reach more than 150 million people every month in the United States alone.