Content Analysis Manager

Job Description

Content Analysis Manager (Regional)

HBO Max is the future of entertainment and storytelling.

HBO Max is where storytelling takes center stage and where creatives find a home with the support and resources to do their best work, no matter the genre or format. Whatever the viewer wants to watch is front and center and more of what they crave is easily discovered. It is where our exclusive HBO Max Originals and iconic entertainment brands thrive, with HBO, Warner Bros., DC, Turner Classic Movies, Cartoon Network and more delivering the greatest array of series, movies and specials for audiences of all ages.

The Job

You will be part of the team that develops strategic insights to further the company's Latin American content efforts and will be responsible for programming analytics, competitive analysis and user behavioral analysis for all HBO Max content across Latin America. You will partner closely with colleagues in the HBO Max LATAM teams for Data Insights and Product as well as the WarnerMedia International Programming and Original Production teams to inform important business decisions by providing analysis of content offering and performance to ensure we have the right content to attract and retain subscribers.

The Daily
• Identify critical insights and POV into content and in-platform communication performance, consumer behavior and competitor analysis across Latin America to inform audience-first, data-driven segmentation strategies that drive KPI's including increasing streaming hours and discovery driving greater retention and customer lifetime value
• Monitor regional trends and consumer preferences, tracking and compiling industry trends to advise on future content acquisitions and originals greenlighting decisions.
• Conduct analysis of key business drivers, trends and performance indicators.
• Regularly present analyses and updates on regional competitor content acquisition, offering/mix, usage, awards etc in an easy-to-understand format to senior business leaders and other stakeholders
• Work cross-functionally with LOP, Programming, Marketing and DIP teams to compile thoughtful post-mortem analyses to determine areas for optimization and improvement
• Work closely with Product, Editorial and Scheduling and Planning teams on heatmaps and benchmarks.

The Essentials
• Bachelor's degree in finance, economics, mathematics, statistics or other relevant field that demonstrates quantitative orientation.
• Experience in a top management consulting firm, and/or media/entertainment/tech company in a strategy/business development/analytical role, including direct to consumer leadership.
• Strong initiative for anticipating and meeting the business demands of key stakeholders
• Thrive in a fast-paced environment, possessing a high level of intellectual curiosity and focus on results
• Passion for entertainment, love for content and an avid Fan, as well as a passion for staying on top of industry trends while figuring out what the future will look like with a relentless focus on creating and improving consumer value.
• A digital media maven and rare combination of ''thinker'' and ''do'er'' paired with a strong aptitude for understanding of content strategy.
• Understanding and awareness of key trends and issues in the major media markets in Latin America.
• Exceptional writing and verbal communication/presentation skills with track record of presenting complex analyses to executives/senior management clearly and concisely.
• Experience and comfort around using quantitative data and metrics to communicate ideas.
• Work effectively autonomously as well as collaborate intensely when required with colleagues from different functions and locations
• Exceptional proficiency with MS Excel & PowerPoint; working knowledge of statistics and analysis packages

Local: São Paulo - SP

Jobcode: Reference SBJ-gxn5zj-18-118-12-101-42 in your application.