Senior Digital Sales Specialist

Job Description

About WAFB:

WAFB is Baton Rouge's leading news content provider including WAFB 9News App, WAFB First Alert Weather App, Louisiana Weekend, CBS, MyNetwork TV, Bounce TV, Cable Channel 9, and more. WAFB delivers news across multiple broadcasts and digital streams including desktop, mobile, Apple TV, Roku and Amazon Fire Stick. WAFB, the areas' leading news organization is located in Baton Rouge, Louisiana.

Job Summary/Description:

WAFB, Gray Television's CBS affiliate in Baton Rouge, Louisiana, has an immediate opening for an experienced digital specialist to join our team of marketing/advertising professionals. At WAFB, we help our clients ''find and keep their very best customers'' through the use of effective research, marketing, and advertising. If you have digital sales experience and see yourself as a high-energy, creative individual that likes working with people, this could be your opportunity to work for the #1 media company in Baton Rouge. The right candidate will have experience selling digital media, be a good communicator, develop ad campaigns and motivate others. Your job will be to develop new business and grow existing accounts alongside account executives. We offer a paid training salary, medical/dental.

Your responsibilities will include (but not be limited to) the following:
• Bachelor's Degree preferred
• Minimum 2 years digital media sales experience including audience targeting, OTT, social media, PPC, SEO
• Excellent writing and communication skills
• Ability to work independently and manage your time effectively
• Ability to use creativity to problem solve
• Ability to develop campaigns and media presentations
• Desire to understand your clients and their businesses
• Desire for ongoing learning: advertising, digital media, television sales, and marketing
• Excellent knowledge of presentation software such as MS Office products and CRM software

Qualifications/Requirements:
• Pre-employment drug screen required
• Valid drivers license

As a condition of employment, Gray Television will require that newly hired employees, whether part-time or full-time, be fully vaccinated against the coronavirus by the first workday to the extent permitted by applicable law unless you qualify for a medical or religious accommodation.

Jobcode: Reference SBJ-dy79yq-18-116-239-195-42 in your application.