Full Time Job

Digital Content Producer

Gray Television

Charlotte, NC 04-27-2022
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  • Paid
  • Full Time
Job Description
About WBTV:

WBTV was the first television station to sign on in the Carolinas and is considered the ''most trustworthy source of news and information'' in the area according to research. WBTV First Alert Weather is the certified most accurate forecast for the market as measured by WeatherRate. Being ''On Your Side'' for viewers, clients and the community is the guiding principle of WBTV and helps drive its award-winning newscasts and quality local journalism.

Job Summary/Description:

WBTV is looking for a Digital Content Producer to join our team. Our digital and broadcast producers work closely together to enhance the WBTV On Your Side brand across all platforms. The right candidate will execute an aggressive multiplatform content strategy by developing and posting engaging content on digital and social media platforms. Strong writing skills, excellent time management skills, news judgement, and a working understanding of social media platforms are key to success in this position. You must have the ability to do basic newsgathering in the newsroom and in the field as needed. A basic knowledge of video and still photography and editing is also a plus. A bachelor's degree in Journalism or related field is preferred.

Primary job duties and responsibilities include, but are not limited to:
- Newsgathering (including developing story ideas, confirming information, breaking news coverage)
- Creating and publishing content to digital and social media platforms to enhance the On Your Side brand
- Communicating with broadcast producers, field crews, and assignment desk
- Writes AP-style news stories daily for web
- Posts engaging content on WBTV social media platforms
- Sends breaking news and impactful push alerts
- Copy-edits digital stories from reporters and other newsroom staff
- Knowledge and use of effective SEO practices
- Livestreams events using station technology for WBTV's streaming platforms
- Attends and contributes during daily editorial meetings

- Strong writing skills
- Excellent time management
- News judgement
- Working understanding of social media platforms
- Basic newsgathering
- Basic knowledge of video and still photography and editing a plus
- Bachelor's degree in Journalism or related field is preferred, equivalent experience considered

Qualified, interested applicants may go to https://gray.tv/careers#currentopening, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter and references

Jobcode: Reference SBJ-d21zw2-3-238-136-36-42 in your application.

Company Profile
Gray Television

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.