UFC Digital Business Analyst

Job Description

Position Summary:

The Digital Business Analyst collaborates with UFC's distribution partners (including Microsoft, PlayStation, iOS, Google, etc.) to conduct thorough platform analysis. This includes researching and analyzing acquisition, churn, and purchase habits to develop recommendations for in-app promotions and other growth opportunities.

Responsibilities:
• Collaborates with TVoD, SVoD, AVoD / FAST channel platforms and Google Analytics to be a key resource across UFC's Digital PPV, Fight Pass, and Digital Content departments.
• Works closely with distribution partners on data analysis and presents findings and recommendations to leaders.
• Develops strategies to drive app downloads, tests creative on app store fronts, and partners with international teams to localize app store experience.
• Manages weekly, monthly, and quarterly reports of TVoD, SVoD, and AVoD business.
• Builds and maintains reports and presentations to communicate performance to leadership.
• Ad hoc assignments, including quantitative analysis, top-of-funnel acquisition trends, and digital KPI's including acquisition, retention, and churn modeling.

Skills & Experience:
• Bachelor's degree in Finance, Business Administration, or Data Science preferred.
• 2 years' experience in Digital Analytics and Strategy, Digital Business Intelligence, Data Sciences, or as an analyst for a tech company or OTT service.
• Must have advance skills in Excel.
• Familiarity with PowerPoint and other Microsoft platforms.
• Familiarity with Apple App Store Connect, Google Play Store, Google Analytics, and digital KPI's including acquisition, retention, and churn modeling.
• Ability to communicate effectively, orally and in writing, with individuals at all levels of the organization.
• Excellent attention to small details.
• Ability to maintain discretion and confidential information.
• Ability to work autonomously.

Endeavor is an equal opportunity employer committed to a diverse and inclusive work environment.

Jobcode: Reference SBJ-rvznnw-18-222-23-119-42 in your application.