Game Messaging Copywriter

Job Description

Game Messaging Copywriter

Responsibilities
• Create great content – Our Copywriters work with the members of their team to create features and programs that delight our players
• Messaging – this Copywriter will be focused on the in-game messaging that keeps our players informed about new challenges, new events and new promotions in Madden NFL.
• Ensure the highest quality – Testing your creations and working with the QA team to make sure things do what they are supposed to do
• Service a 7 day a week game service – Sometimes, off-hour work will be necessary. Players are playing all day, every day and we need to provide content for them all the time
• Increase engagement with short-form, direct response style copy and CTAs.
• Interview producers and research individually to identify information and create copy around it.
• Craft creative strategy campaigns around target audience.
• Collaborate across teams to provide content.

Qualifications
• Experience with AP Style Guide
• Portfolio with both billboard-style ads and direct response copy examples
• Knowledge of card games (Magic: The Gathering, Pokemon) and how monetization of card gaming works
• Communication is essential – we are looking for candidates who can easily speak their minds about group ideas or their own, as well as, someone who is comfortable and has experience in writing for published works
• Awareness of E-commerce within Video Games or other similar platforms
• XML and SQL will be your primary tools in this position
• Be passionate about games – We are looking for people who play games and understand why they love playing them (and why they don't sometimes)
• Creative and collaborative – An open nature and an active and curious mind fit in well with us
• And being a Football fan is great, but not a requirement!
• Work with other teams to bring relevant content to users.
• Create content calendars and ensure delivery of content.
• EXPERIENCE & SKILLS
• Experience in a creative role -- design firm or agency experience preferable
• Experience in a creative work space that spans across art direction, copywriting and design
• Storytelling skills are important
• Conceptual thinking ability
• Experience working on product campaigns from vision to completion

Jobcode: Reference SBJ-d59qxz-3-141-24-134-42 in your application.