Creative Copywriter - Madden NFL

Job Description

Creative Copywriter - Madden NFL (6 Months)

EA's Marcom team creates compelling content and builds healthy player communities. We inspire deep engagement with both our in-game and out-of-game experiences through innovative multi-channel storytelling. We strive to foster a culture of curiosity and trust, which lets us create the most amazing work of our careers.

As a Creative Copywriter you will report to a Creative Copywriter on the team and support our Madden NFL portfolio. You will craft content, messaging, and drive web and social media copy focused on competitive gaming entertainment/Madden Championship Series, while also working on Madden HD brand and voice guides, to creative short-form, to detailed long-form (and everything in-between).

You will work closely alongside the Madden CGE community team, designers, strategists, web and social content teams, and others from cross-functional teams.

Responsibilities
• Craft clever, witty copy for Madden CGE web and social channels, plus a wide variety of HD channels including First Party and blog requests, email marketing, social media, and YouTube metadata using the appropriate voice for a particular game and customer
• Create and edit static and video assets for social media and other channels
• Develop and craft voice, tone, messaging, and style guides
• Work closely with CGE Ops on messaging, web publishing teams, and other writers on style and writing development
• Copyedit and proofread all materials submitted by internal and external partners
• Copyedit marketing plans, proposals, and other materials as needed

Qualifications
• 3+ years' experience in crafting copy, editing, and proofreading
• You have good understanding of integrated marketing campaigns
• You have keen interest in the world of video games, specifically Madden NFL
• You proactively follow up with stakeholders
• Knowledge of Adobe Photoshop, Adobe Premiere Pro

Jobcode: Reference SBJ-rjqxnw-18-119-125-7-42 in your application.