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Full Time Job

Influencer Strategist- Hangarfour

DKC

New York, NY 03-11-2022
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Who We Need
Hangar Four, a creative services agency, seeks an Influencer Strategist to join our team. We're looking for someone who loves to develop smart strategies, amazing ideas and executes flawlessly. Oh yeah, and loves to have a lot of fun with amazing coworkers!

The Influencer Strategist will be responsible for helping define, develop, and implement robust influencer strategies for a variety of clients. They will drive initiatives for brand awareness, build a broad reach of advocates across Influencer Marketing programs, and must have a strategic mindset and strong knowledge of the influencer space. The Influencer Strategist will also be responsible for owning, managing, and executing influencer campaigns; Strong organizational, prioritization & delegation skills are needed. This role will be reporting to the Senior Director of Influencer and will have support from Junior Influencer Strategists.

Essential Job Duties
• Conduct extensive US celebrity and influencer outreach to secure high-profile endorsement for clients across online, social media and press.
• Participate in the execution of influencer initiatives, including but not limited to product launches, strategic events, as well as press releases and product send-outs.
• Drive a robust multi-tiered influencer plan that creates brand awareness and engagement across earned and paid activity with celebrities, and influencers.
• Oversee and manage 2-4 junior influencer strategists.
• Liaise with relevant talent and their agencies and managers to negotiate earned and paid partnerships, as well as manage campaign activities and output from start to finish.
• Contribute to new business pitches both with ideation and execution
• Create program recaps and report on monthly benchmark results
• Track, monitor, and analyze performance while keeping a close tab on competitor activities. Identify gaps and opportunities and develop strategies accordingly.
• Knowledge of platforms including, but not limited to CreatorIQ, Sprout Social, NetBase, Celebrity Intelligence, Google Analytics, Bit.ly, Instagram Insights/Brand Partner Tools, TikTok Creator Marketplace.

Qualifications
• Bachelor's degree required.
• Minimum 3-4 years experience in Influencer Marketing; Note: Digital and Social Media experience is preferred.
• Must be current on trending influencers, social media platforms, and pop culture.
• A passion for social media, current events, and the latest social trends and platforms.
• A strong network of contacts with both agencies & influencers is preferred.
• Excellent verbal, interpersonal, and written communication skills with a high level of attention to detail.
• Highly organized with the ability to multi-task and work under short deadlines whilst quickly identifying priorities and sticking to deadlines.
• Strong understanding of ROI metrics in the sphere of PR (Public Relations) and social media.
• Diplomatic, team player with an ability to build and leverage a strong network of peers and partners.
• Demonstrates initiative, resourcefulness, and willingness to learn.
• Nimble, adaptable, and highly productive in a fast-paced, changing work environment.
• Enthusiastic team player with a positive attitude and ability to be a self-starter.
• Must be highly organized, detail-oriented, and able to multitask.

Department: Hangar4
This is a full time position

Jobcode: Reference SBJ-g65k5q-3-138-134-107-42 in your application.

Company Profile
DKC

We are defined by a heritage of exceeding expectations, through unrivaled access and unrelenting creativity. Client success is our only benchmark, and we expect to be judged on what we achieve, not just what we promise.