Job Description
Overview
We are looking for a Performance Marketing Executive (m/f/d)
Responsibilities
• Implement Discovery's direct marketing strategy in Germany with focus on discovery+
• Management of performance-based campaigns, including social advertising & SEA
• Management of CRM activities, including email, push, in-app and web messaging
• Proactively manage content calendar for direct mail and top-level marketing initiatives
• Brief and manage creative teams in the delivery of performance-based and CRM assets
• Collaborate with local and international teams to localize and align internationally developed campaigns
• Create and interpret campaign reporting, analysis and presentations
Qualifications
• At least 3 years of professional experience in direct marketing with strong knowledge in CRM and performance marketing (setup, optimization, reporting), experience in an entertainment company with focus on online streaming a plus
• Good analytical skills, affinity for numbers and KPIs
• Enthusiasm for moving image entertainment with a particular focus on factual content
• Team player with excellent written and verbal communication skills (fluent in English and German)
• Able to embrace and adapt to change in a dynamic environment
• Experience with (Google) spreadsheets, documents and slides
• Experience with Adobe software is a plus
Jobcode: Reference SBJ-gwy882-18-209-229-59-42 in your application.