SEO Strategist

Job Description

BuzzFeed

The Role

BuzzFeed.com is looking for an experienced and data-minded SEO strategist to join BuzzFeed's growing SEO team. This role reports into the Audience Development team.

You Will
• Advise on Google Search and Discover strategy for entertainment, lifestyle, and shopping content
• Support training editors and writers on all things SEO as well as actively give feedback on how to optimize content for SEO including titles, URL slug, and internal linking
• Work closely with product teams about technical improvements to the site along with SEO manager
• Regularly track and report on trends and performance using Google Analytics, SEMRush, Ahrefs, Screaming Frog, OnCrawl, and deliver actionable insights to content teams
• Regularly dig into the data and conduct competitive analysis and propose proof of concept experiments
• Partner with product, and data teams to guide the technical roadmap and make strategic recommendations for search-friendly enhancements
• Perform regular audits and analysis of internal linking, site architecture, content depth and other SEO best practices and maintenance

You Have
• 3+ years planning, developing and implementing SEO strategy
• A deep passion for SEO and the ability to excel in a fast-paced digital publishing environment
• Demonstrated experience developing and implementing successful content experiments focused on search traffic optimization
• Experience with all the essential SEO digital publishing and tracking tools
• Ability to manage multiple areas of priority and work cross functionally
• Experience working with entertainment, news, recipes, and content teams is a plus

All job applications must be received through the official BuzzFeed Jobs board (https://www.buzzfeed.com/about/jobs), including referrals. It is BuzzFeed's practice to not schedule job interviews until after an application is submitted through our jobs board.

Jobcode: Reference SBJ-g39bn9-3-131-110-169-42 in your application.