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Full Time Job

Influencer Relations - Call Of Duty

Activision

Santa Monica, CA 02-02-2021
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description

Your Platform

Your Mission

As an influencer relations member for Call of Duty, you'll join a close-knit team working together to spread the word about one of the biggest and most exciting entertainment properties in the world! You'll share your passion and excitement, while working with a vast list of streamers and content creators, who share your enthusiasm for games. This position will support pre-release, launch and post-release programs across a number of community networks.

In this role, you will report to the team's influencer relations manager while partnering across the organization to collaborate with studio developers and marketing communication teams as you build and maintain relationships with community influencers. You'll play a vital role in helping to lead strategy, creative, production and relationships.

The ideal candidate possesses a love of games, strong project management skills, proven product or game launch history, an active influencer network, a deep knowledge of livestream and community relations, solid attention to detail and time management skills, as well as great spirit of creative collaboration, and a passion for creative, dynamic environments!

What you'll do:
• Develop and socialize groundbreaking, creative strategies with global impact
• Help lead Call of Duty influencer campaigns across streaming networks and content creator platforms
• Coordinate directly with streamers, creators, influencers and business managers or agents to build and execute key influencer, high-impact programs
• Provide strategic input to launch, momentum and community relations
• Help craft our narrative message, including talking points, messaging and social posts
• Work closely with the PR and cross-functional marketing communications teams to support key pre-release beats, content release opportunities and post-launch calendar dates
• Support tours, event executions, livestreams, trade show activations, partner promotions and competitions as well as other opportunities to share our games
• Design and implement both large-scale and high-touch tailored influencer programs that help grow and support the creator community
• Manage real-time reporting across streaming networks, creator platforms, social media and community discussions; including analyzing key performance data, industry trends and emerging opportunities
• Work on deadline, balance multiple projects and manage toward results
• Actively engage as part of communications team with marketing, production and studio teams
• Support product launch PR logistics, including launch programs and experiential opportunities
• Track program budgets, invoicing and reporting

Player Profile
• BA/BS in Public Relations, Marketing, Communications, English or Journalism preferred
• Minimum of 3-4 years of related Public Relations focusing on video games, consumer brands/products or entertainment
• A network of influencers, which includes experience working directly with creators, streamers and talent managers
• Extensive experience with streaming networks and content platforms, including Twitch, and YouTube, as well as communications platforms such as Discord
• A passion for games, including but not limited to FPS genre and always-on titles
• Experience supporting mass, pop-culture products and/or entertainment brands
• An excitement to create innovative and unique concepts
• Personal experience with digital online-only events as well as livestream gaming competitions
• Mobile experience/knowledge is a plus
• In-depth experience with social media platforms, such as Twitter and Instagram; and be on the lookout for emerging platforms
• Excellent verbal and written skills
• Ability and interest in traveling for events
• Proficiency with Microsoft Office, including PowerPoint, Keynote, Adobe Reader
• Professional experience with tracking and reporting platforms, including Tubular, NoScope and Sprinklr, etc…
• Proven ability to interact and communicate effectively with a variety of business functions and team leads
• Ability to evaluate performance data and deliver insights based on agreed upon metrics/KPIs
• Detail-oriented, self-directed skills including ability to manage multiple tasks and projects simultaneously, including adaptability to fluid and last-minute changes

Jobcode: Reference SBJ-rneq65-18-226-169-94-42 in your application.

Company Profile
Activision

Activision Blizzard, Inc. is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment.