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Full Time Job

Consumer Marketing Specialist

Activision

London, United Kingdom 05-16-2022
 
  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description
Your Platform

Activision Blizzard plays a centralized role in the creation of epic entertainment by supporting our interactive gaming brands and studios with a diverse range of career opportunities across Franchise product management, corporate functions such as Marketing, Communications, Legal, Human Resources, Finance and Supply Chain.

Based in Soho, the cultural heart of London's West End with a vast array of classic record shop and leading film companies, media offices and great restaurants. Regent's Park is close enough for a lunchtime run, as are the delights of Piccadilly Circus and the shopping mecca of Oxford Street. It is conveniently walking distance from a number of London tube stations and mainline train stations.

To learn more, check us out at www.activisionblizzard.com or on Twitter at @ATVI_AB.

Your Mission

As a Consumer Marketing Specialist in this newly created team you will be responsible for the day to day execution of marketing campaigns across Blizzard titles for EMEA. You will be a natural communicator with sharp creative instincts and demonstrated success working on integrated marketing campaigns and initiatives, and communicating them across multiple audiences. You will need to thrive in an energetic team environment, with an acute focus on detail and execution. You will need to build relationships with key stakeholders across the organization to achieve your goals.

In a company that serves and engages millions of players across EMEA, you will contribute to building the most advanced data-driven and player-centric marketing practices, and to reinventing communication with players by extending their epic entertainment experience with us beyond our games.

Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities:

Key responsibilities
• Drive, maintain, and execute the EMEA Consumer Marketing assets across multiple franchises, making sure that all assets are delivered on time. This includes, trailers, Packaging, Digital Assets and POS.
• Drive the localisation of all assets across EMEA for relevant marketing materials.
• Be the first-level approver and feedback for Consumer Marketing related creative submissions from various stakeholders across the EMEA team and 1st party partners.
• Support our consumer events executions across EMEA from a creative and design perspective markets working and global teams to execute best in class consumer events throughout the year.
• Support franchise plans in collaboration with cross-functional teams including digital marketing, local marketing, media, creative services, licensing, and external agencies.
• Support external partners such as 1st party teams to deliver assets and approvals as well as working on maximising opportunities for key marketing beats.
• Support adhoc metric reporting for required programs and assignments utilising the tools and software available.
• Have a robust understanding of budget management including PO raising and process management for all Production needs.
• Conversant with key aspects of the franchises and able to utilise knowledge to help inform marketing decisions with attendance of weekly franchise meetings and updates.

Player Profile
• Experience in consumer asset creation such as TV, Video, Digital and Print executions.
• Track record of delivering complex projects requiring strong project management skills, attention to detail, and accountability.
• Experience in influencing multiple stakeholders and building excellent working relationships.
• Able to work under pressure and manage multiple and varying needs in a fast-paced environment and works well to deadlines.
• Excellent written and verbal communication skills
• Proactive mind-set
• Strong presentation skills
• Results oriented and accustomed to working with challenging KPI's.

Key success for year 1

Within the first year in the role you would be expected to achieve the following:-
• Input and drive improved efficiency of the Consumer Marketing from an asset production process
• Firmly establish yourself as the key point of contact with Global franchise teams for EMEA deliverables
• Ensure assets for all major product beats are delivered on time across supoprted EMEA langauges

Jobcode: Reference SBJ-r1byqy-3-138-174-174-42 in your application.

Company Profile
Activision

Activision Blizzard, Inc. is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment.