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Full Time Job

Sports Marketing Coordinator

ACC Network

Charlotte, NC 04-14-2021
 
  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description

The Coordinator, Sports Marketing s is part of the College Sports team supporting College Basketball, NCAA Championships and College Networks based in Charlotte, NC. This position will support the ACC Network brand team in the development and execution of marketing strategies and multi-platform promotional plansl in addition to providing overall support for the College Sports team. The position reports to the Manager, Sports Marketing – ACC Network.

Responsibilities:
• Provide support for the execution and implementation of ACC Network marketing campaigns and promotion across all platforms
• Charged with day-to-day ACC Network marketing maintenance including:
• Manage all creative deliverables and timelines to ensure work is finished, delivered and implemented on time and on budget
• Ensure accuracy and excellence of all work done by internal and external creative partners
• Schedule and delivery of marketing assets with Media partners
• Manage marketing budget and processing of all invoices/payments to vendors
• Assist with the day-to-day management of ACC Network marketing strategies and plans including:
• Provide input on creative development and execution of marketing campaigns and materials
• Facilitate content and video footage gathering; Footage and music clearances
• Member-Institution campaign extensions and asset development
• Collaborate with Production Feature Producers and Live Event Coordinating Producers as needed
• Establish strong and collaborative relationships with key internal and external partners
• Track performance of all digital and email efforts and be a resident expert on all key performance metrics
• Collaborate and contribute to social media efforts
• Coordinate and support marketing activations and fan experiences
• Be the resident College Sports and ACC expert

Basic Qualifications:
• 1-2 years of related marketing/advertising required with an understanding of marketing fundamentals, including strategic and creative development, creative evaluation, and budget management.

Preferred Qualifications:
• Excellent written and verbal communication skills (copywriting experience a plus).
• Effective time management and organizational skills – ability to prioritize and multi-task on a high profile, high volume portfolio.
• Strong work ethic. Must be self-motivated, detail oriented and take initiative to get the job done.
• Demonstrates an understanding and appreciation of ESPN's unique brand voice.
• Passionate ESPN and sports fan with a comprehensive knowledge of College Sports, the ACC and its 15 Member-Institutions.
• Ability to work in a fast paced environment. Holds self and others accountable for creative and executional excellence.
• Embraces and passionate about social media. Knowledge and understanding of all social media platforms.
• A healthy appreciation of the role sports plays in popular culture.
• Knowledge of and interest in the evolving media landscape and media consumption habits.
• Proficiency in Microsoft Office (Outlook, Word, Excel, Powerpoint). Adobe Suite experience desired.

Required Education
• Bachelor's Degree

Jobcode: Reference SBJ-rz5k63-52-14-221-113-42 in your application.

Company Profile
ACC Network

ESPN, Inc. is the leading multinational, multimedia sports entertainment entity featuring the broadest portfolio of multimedia sports assets with over 50 business entities.