company_logo

Full Time Job

Sales Coordinator

ABC-6

Columbus, OH 03-29-2023
 
  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description
ABC6, FOX28 & The CW Columbus are looking for a Sales Promotion Coordinator to provide sales and marketing support for the Columbus sales team. This role is engaged in all aspects of the sales and sponsorship process, including concept development for client pitches to coordinating with creative services, ad operations, social, production, and other internal departments to ensure successful partnerships with our clients. This individual helps develop, activate, and execute monetizable and innovative multi-platform marketing solutions for new and existing sponsors. This position reports directly to the Station Manager/Director of Sales at our Columbus stations.

Responsibilities: (including, but not limited to)
• Collaborate with the Sales Marketing team to support Sales by developing innovative integrated solutions and research to assist with sales process
• Collaborate with key internal stakeholders to build client/agency pitches– requires proven experience working with PowerPoint and Excel.
• Work closely with our Creative Services team, as well as lifestyle show integrations and sponsorable enhancements
• Brainstorm with internal departments to create multi-channel sponsorships that are custom tailored for brands
• Collaborate with sales team on campaign performance projections and strategy
• Help develop presentations and one-sheets for programming and high-profile events in conjunction with other departments including Production and Marketing
• Provide campaign recaps and proof of performance for local advertisers
• Maintain excellent communication with external parties including agency and client stakeholders, third party organizations and vendors
• Follows marketplace trends and provide updates and insights during brainstorm sessions and weekly Sales meetings

Key Attributes:
• Strong written and oral communications skills; ability to work across departments to implement solutions
• Must work with a sense of urgency and be able to effectively prioritize projects
• Comfortable taking initiative, self-sufficient, and resourceful
• Demonstrated ability to think creatively to generate out-of-the-box and creative solutions

Qualifications:
• Bachelor's degree plus a minimum of 1-2 years' experience working in media sales, advertising, marketing, or a related field
• Demonstrated knowledge of branded content, digital media and online video– understanding of rate types (CPM, CPV, etc.), impressions, and KPIs for basic digital media packages
• Experience working with Microsoft Office software; familiarity with Adobe Suite (Photoshop and Illustrator) is not required, but is a plus

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

About Us

Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We're at the forefront of NextGen technology, enabling innovative new ways to engage with broadcast content like never before. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our team!

Jobcode: Reference SBJ-r7wenk-3-12-36-30-42 in your application.